Blogs 

» Secrets to an amazing fitness business [seminar] : 25 Jun 2010
» You can now reach more of the candidates you're looking for in Brisbane : 03 Mar 2012
» How booming gym franchise Anytime Fitness is beating the landlords : 02 Dec 2012
» 14 Brilliant (and revealing) Interview Questions, Networking in April : 20 Mar 2013


Secrets to an amazing fitness business [seminar] : 25 Jun 2010

In the month of July Jason Laurence (20/20), David Altamura (Edge Fitness Solutions) and Gabrielle McMillan (Advance Fitness Marketing) are coming together to present a seminar on 'Secrets to an amazing fitness business'. Each of the presenters will cover topics that include:

  • How to thrive in an increasingly competitive marketplace
  • How to build a strong and successful sales team
  • How to compete with major fitness chains and 24 hour clubs
  • Setting up great Personal Training business systems
  • And more...

There will be one seminar each in Brisbane (16th July), Sydney (23rd July) and Melbourne (30th July).

For more information and a copy of the attendance form, follow this link.

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You can now reach more of the candidates you're looking for in Brisbane : 03 Mar 2012

onfitWe're pleased to be providing the job board for the Onfit Training College in Brisbane. As a result of this connection, all your available roles and your employer profiles will appear when any of the visitors to the Onfit Training web site search under relevant headings.

As with our other participating RTO's, all students and graduates from the Onfit college receive 12 months of freedom to list as often as required on the HealthyPeople web site, providing local employers with opportunity to connect with candidates more easily.

For more infomation on Onfit and their available services, you can visit their web page here.

look out...If you'd like your own database of professionals to contact throughout the year, call me on 0414 481 525. You'll be surprised at how much money, time and effort can be saved with a better recruitment system.



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How booming gym franchise Anytime Fitness is beating the landlords : 02 Dec 2012

Fast-growing 24-hour gym franchise Anytime Fitness says its status as a mini-major and "traffic drawcard" means it can negotiate significant rental incentives of up to 25% for new retail leases.

Anytime Fitness has opened over 200 gyms in Australia since launching locally in 2008 and has added around 100 new franchised premises in the past 12 months, the most recent being on Mount Alexander Road in the Melbourne suburb of Essendon.

It is part of a fast-expanding sector of low-cost 24-hour/seven-day-a-week gyms with premises in malls, retail strips and in bulky goods centres.

While Anytime Fitness does not reveal the commercial terms of its arrangements, based on rents paid in advertised commercial listings, Property Observer estimated franchisees pay net rents of around $300 to $350 per square metre, before factoring in incentives.

Typical space requirements range from 300 square metres to 600 square metres, with a preference for sites 400 square metres or bigger. Sufficient air-conditioning for the space is also a key requirement.

In addition to being in prime and convenient locations, offering great visibility of its signage to passing traffic, the gym group seeks sites close to local supermarkets or other major retailers that are well aligned with the convenience aspect of the model.

Matthew Rodrigues, internal operations manager at Anytime Fitness Australia, tells Property Observer there is "always some room for negotiation with landlords", but it won't pay rates outside of market conditions.

He says the gym franchise is classified as a mini-major in most shopping centres, acting as a traffic drawcard and "providing significant and ongoing visitation to the centre".

"As a result of this, Anytime Fitness requires incentives to allow them to build their membership base and ensure the longevity of the business.

He says incentives include rent free periods, cash contributions or some refurbishment undertaken by the landlord "beyond a warm shell".

"While they vary across the country, in the most part we are achieving incentives of between 10% and 25% of the initial lease term," he says.

Rodrigues says that in most instances, once a new territory for a gym is chosen, a territory brief will be sent to the market, announcing Anytime Fitness' interest in a particular area and its property requirements.

"The territory brief will request property submissions for consideration by the leasing managers.

"Sites will be assessed on their merits, and negotiations will commence on prime or preferred candidates," he says.

The gym group also has a number of freehold properties within the portfolio and has also partnered with a number of developers on custom-built facilities.

Expansion plans are currently focused on Brisbane, Perth and Melbourne as well as a number of regional centres.

Jetts is another fast-growing gym chain, with more than 150 branches.

Earlier this year established gym group Fitness First put 24 of its 97 Australian gyms up for sale due to debt problems at its UK parent company.

Another gym chain, Virgin Active, has three branches in Sydney and one in the Melbourne CBD, but has not added any new gyms to its network since 2009.

In September, Ardent Leisure Group agreed to buy Fenix Fitness Clubs for $60.9 million in a move signalling further consolidation in the health and fitness sector.

Anytime Fitness was introduced in Australia in 2008 by brother-and-sister team Justin McDonell and Jacinta McDonell Jiminez.

This article first appeared on Property Observer via SmartCompany

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14 Brilliant (and revealing) Interview Questions, Networking in April : 20 Mar 2013

There are not many opportunities to get in front of potential staff in an informal situation, so all the more important that you get yourself to Fitzroy on Friday the 12th of April at 4pm. We've got a number of people coming along for a networking opportunity and WE WANT YOU to be a part of it! Email Becky for more details.

Interview questions: Everyone has them. And everyone wishes they had better ones.


Jeff Haden of Inc. Magazine recently asked employers from a variety of fields for their favourite interview question. Many, if not all, of these questions are easily relevant for our industry and provide fantastic opportunities to gather more than the normal insight on applicants. This article has been truncated/adapted for our industry. To view the original article (with more details from the different employers), click here.

14 Brilliant (and Revealing) Interview Questions...


If we're sitting here a year from now celebrating what a great year it's been for you in this role, what did we achieve together?

This is a fantastic way to find out what sort of thought the candidate has put into the role. It also sheds light on what they hope to achieve for themselves and the business. How much do they really know about the direction your business is heading?

When have you been most satisfied in your life?
What sort of things are important to this candidate? How does their life outside of work correlate to the goals of the business? Is this person a good match?

If you got hired, loved everything about this job, and are paid the salary you asked for, what kind of offer from another company would you consider?
Brilliant! Can they be bought? The answers to this question can only surprise.

---

Regional Business Manager - Genesis Brisbane
An opportunity has become available for an
experienced leader/manager to develop the
business interests of Genesis Fitness in five sites
across the Brisbane Region. [more]

---

Who is your role model, and why?
Can give a good idea as to what sort of thought the candidate has given to their own personal and professional development. It's good to know what sort of person someone aspires to be.

What things do you not like to do?

It can be easy to assume that an applicant is aware of all elements of a role and determined to succeed in all areas. If you discover that they don't like having to deal with people first thing in the morning and they're going for a personal training role, alarm bells should start ringing.

Tell me about a project or accomplishment that you consider to be the most significant in your career.
Discussing a single accomplishment is an easy way to open doors to additional information and insight about the person, their work habits, and how they work with others.
Tell me how... This is one I've used most often. Drilling down to the details is where you can discover a hidden gem or a potential nightmare.

What's your superpower, or what's your spirit animal?
What a fun question! Would definitely spark an interesting discussion on perceived strengths. May even help ascertain the suitability for the role. Having a spirit animal as a mouse, for example, would not likely bode well for sales.


Why have you had x amount of jobs in y years?
There is nothing inherently wrong with moving from job to job - the reasons why are what matters. The answer can reveal loyalty and reasoning processes. Do they believe someone always keeps them down (managers, bosses, etc.)? Do they get bored easily?

---

Club Manager opportunities available in the ACT!
We are looking for seriously skilled and qualified
Club Managers to maximise opportunities and
drive our Manuka and Tuggeranong clubs to their
operational capacity. [more]

---

We're constantly making things better. We leverage technology or improve processes. In other words, we strive to do more - with less. Tell me about a recent project or problem that you made better, faster, smarter, more efficient, or less expensive.
Good candidates will have lots of answers to this question. Great candidates will get excited as they share their answers.

Discuss a specific accomplishment you've achieved in a previous position that indicates you will thrive in this position.
Past performance is usually the best indicator of future success.

So, (insert name), what's your story?
According to Richard Funess from Finn Partners, "The question, as obtuse as it might sound to the interviewee, is the beginning of a story and in today's world of selling oneself, or one's company, it's the ability to tell a story and create a feeling that sells the brand - whether it's a product or a person". In our industry, where clients are often buying into the philosophy as much as anything else, this answer here could say a lot about the fit for the organisation.

What questions do you have for me?
The questions a candidate asks can be as revealing as the answers they provide.

Tell us about a time when things didn't go the way you wanted.
This is a great question for learning about how a candidate deals with adversity, problems or plain ol' bad luck. Answers tend to fall into three basic categories: 1) blame 2) self-deprecation, or 3) opportunity for growth - no matter who was responsible.

Do you have a favourite interview question? Please send it through.

Have a fantastic and profitable week.

Dennis Hosking
Managing Director - HealthyPeople
Thank you to Geoffrey James for the inspiration

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