Blogs 

» How booming gym franchise Anytime Fitness is beating the landlords : 02 Dec 2012
» Forget predictions, here's 10 Skills Every Leader Should Develop In 2013 : 07 Jan 2013
» Are you kissing enough frogs? (and where to find them). : 27 Jan 2013
» 14 Brilliant (and revealing) Interview Questions, Networking in April : 20 Mar 2013
» Are You Ready To Be Interviewed By The Candidate?, A New Way to Reach Graduates. : 01 Apr 2013
» CLUB OWNER / OPERATOR ROLES available with JETTS : 24 Jul 2013


How booming gym franchise Anytime Fitness is beating the landlords : 02 Dec 2012

Fast-growing 24-hour gym franchise Anytime Fitness says its status as a mini-major and "traffic drawcard" means it can negotiate significant rental incentives of up to 25% for new retail leases.

Anytime Fitness has opened over 200 gyms in Australia since launching locally in 2008 and has added around 100 new franchised premises in the past 12 months, the most recent being on Mount Alexander Road in the Melbourne suburb of Essendon.

It is part of a fast-expanding sector of low-cost 24-hour/seven-day-a-week gyms with premises in malls, retail strips and in bulky goods centres.

While Anytime Fitness does not reveal the commercial terms of its arrangements, based on rents paid in advertised commercial listings, Property Observer estimated franchisees pay net rents of around $300 to $350 per square metre, before factoring in incentives.

Typical space requirements range from 300 square metres to 600 square metres, with a preference for sites 400 square metres or bigger. Sufficient air-conditioning for the space is also a key requirement.

In addition to being in prime and convenient locations, offering great visibility of its signage to passing traffic, the gym group seeks sites close to local supermarkets or other major retailers that are well aligned with the convenience aspect of the model.

Matthew Rodrigues, internal operations manager at Anytime Fitness Australia, tells Property Observer there is "always some room for negotiation with landlords", but it won't pay rates outside of market conditions.

He says the gym franchise is classified as a mini-major in most shopping centres, acting as a traffic drawcard and "providing significant and ongoing visitation to the centre".

"As a result of this, Anytime Fitness requires incentives to allow them to build their membership base and ensure the longevity of the business.

He says incentives include rent free periods, cash contributions or some refurbishment undertaken by the landlord "beyond a warm shell".

"While they vary across the country, in the most part we are achieving incentives of between 10% and 25% of the initial lease term," he says.

Rodrigues says that in most instances, once a new territory for a gym is chosen, a territory brief will be sent to the market, announcing Anytime Fitness' interest in a particular area and its property requirements.

"The territory brief will request property submissions for consideration by the leasing managers.

"Sites will be assessed on their merits, and negotiations will commence on prime or preferred candidates," he says.

The gym group also has a number of freehold properties within the portfolio and has also partnered with a number of developers on custom-built facilities.

Expansion plans are currently focused on Brisbane, Perth and Melbourne as well as a number of regional centres.

Jetts is another fast-growing gym chain, with more than 150 branches.

Earlier this year established gym group Fitness First put 24 of its 97 Australian gyms up for sale due to debt problems at its UK parent company.

Another gym chain, Virgin Active, has three branches in Sydney and one in the Melbourne CBD, but has not added any new gyms to its network since 2009.

In September, Ardent Leisure Group agreed to buy Fenix Fitness Clubs for $60.9 million in a move signalling further consolidation in the health and fitness sector.

Anytime Fitness was introduced in Australia in 2008 by brother-and-sister team Justin McDonell and Jacinta McDonell Jiminez.

This article first appeared on Property Observer via SmartCompany

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Forget predictions, here's 10 Skills Every Leader Should Develop In 2013 : 07 Jan 2013

Welcome to 2013! We hope your are set for a fantastic year in the health and fitness business.

There are very big things happening around HealthyPeople at present. We have a new site launching soon that will provide employers with the ability to tap into students and graduates from local Universities, TAFEs and RTOs. If you'd like to be informed of progress, please contact me via this link.


If you have specific employment/recruitment related events throughout the year, please let me know. We're always keen to share this information with our subscribers.

Enjoy the article...


Forget about your predictions for 2013, why not get stuck into the things you can directly influence.

As an industry leader (or aspiring industry leader), there are a number of skills that will help you get more out of this year, whatever happens. The more you develop these skills, the better equipped you are for anything the industry might throw your way.

1. Arithmetic - Maths is cool. Especially in business. Learn how to create and use a spreadsheet to your best advantage. Numbers matter and what gets measured gets done.

2. Business and Accounting - I'm not saying you have to become Gordon Gecko, but a greater appreciation for what can make a business rise or fall is a healthy thing.
   
3. Curation - There is so much information available to us, being able to find the right data at the right moment is crucial. Knowing how to locate accurate and timely information on all things is critical to our success.

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Fitness Division Coordinator needed at Genesis Gosford.
To support our growth and ongoing demand for Personal
Trainers we are looking for the best of the best to be our
Fitness Division Coordinator. [more]

 

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4. Decision-Making - Consensus building is an art. And it’s not the answer for every type of decision. Knowing when to make decisions independently and when to involve others is important. It’s equally important to realise when a decision must be made and when to wait a few days or weeks.

5. Networking - To survive in business, a person must have a network. Leaders should constantly build relationships. You never know who might be able to open a door or share knowledge. Never, ever pass up the opportunity to meet people.

6. Problem Solving - Business is all about fixing problems. Learning a system for identifying, analysing and solving problems will improve both your personal and professional life.

7. Public Speaking - You don’t have to be a keynote speaker or facilitate a full-day workshop. But do get comfortable with standing up in front of a crowd and talking. At minimum, be able to articulate who you are and what you do for a living.

8. Recreation - Adopt a work hard/play hard attitude. Be the best business leader you can be. Then find the time and the activity to keep you grounded.

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"We had a great response from the ad and seems we have
found what we need."

Lydia Docking, Jetts Neutral Bay

 

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9. Self-Management - Know yourself. Know how to manage yourself. Be confident and comfortable identifying when you’re stressed or struggling. Recognise what energises you and what drains your energy. The more leaders understand about themselves, the better they will manage their own behaviours.
   
10. Writing - This last one might sound silly…but know grammar basics. More importantly, refine your writing style. Try different approaches of explaining your logic. Practice composing succinct thoughts. Seth Godin does this well.

Beyond being a stronger and more adaptable leader, learning new skills is fantastic for brain health, creates more opportunities to connect with others and increases your value to current and future employers.

Have fantastic week.

Dennis Hosking
Managing Director - HealthyPeople

This article was inspired by this one by Sharlyn Lauby

Employers downloading CVs this week
How's your team? Would you like to network with some local candidates?
Goodlife Prahran | Fenix Fountain Gate | Genesis Berwick | Fenix Mooroolbark | Plus Fitness 24/7 St MarysCHM Melbourne | Genesis Camberwell | Goodlife Balwyn |

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Are you kissing enough frogs? (and where to find them). : 27 Jan 2013

One thing I've learned after meeting a few managers recently is that they're all playing a numbers game. Their experience reveals that, to get the right people on board, you've got to meet a lot of people. It seemed appropriate, therefore, to put together an article for all managers on the value of 'kissing a few frogs'.


You’ve heard the saying “You have to kiss a lot of frogs before you find your prince,” well the same logic applies to finding the best candidates. If you want a prince (or princess) for your business, you've got to grab the opportunity to kiss a bunch of frogs when it arises.

A Meeting Is a Kiss
Each time you contact a candidate you're on a fast track to finding the professional prince (or princess) you're looking for. On the other hand, the less frequently you network with candidates in your area, the lower your chances of building an optimal team. Until you have a conversation with someone and learn more about them, you can never know what the potential is. The more frogs you kiss, the better your processes will become for identifying the frogs sooner rather than later.

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Club Manager - Outfit 24 Nundah.
We're looking for a motivated, skilled & proven Club
Manager to take our newly opened club to its
membership capacity. Fitness sales & management
experience is required. [more]

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An Interview Is a Kiss
Obviously not all interviews will translate into job offers. In fact, the majority of them won’t. But each interview is a kiss. It offers potential. Do you have a process of regularly interviewing candidates? When I was a Personal Training Manager, experience showed that for every three Trainers I put on, I would lose two - either from the new recruits and/or existing staff. In any case, the net gain from three appointments was one extra team member.

It's important to interview, and interview often. Whether or not you're hiring right now is irrelevant. If a great candidate shows up with a CV and they pass your initial assessment, make a time to get to know them. You never know what's going to happen tomorrow. Never turn down the opportunity for a kiss. How much is a great employee (or PT rental) worth to your business?

Even a Job Offer Is a Kiss
All signs pointed to the fact that you had found your prince (or princess)! But, alas, the fairytale candidate turned out to be a bust. It happens. The frog we thought was a prince was, in fact, just a pretty good looking frog. Look for the moral of the story (there always is one) and get back into kissing more frogs! I've never met an employer or manager (myself included) that doesn't have a horror story or two to tell.

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Club Manager Opportunities available with Jetts - ACT
We are looking for seriously skilled and qualified
Club Managers to maximise opportunities and drive
our Manuka & Tuggeranong clubs to their operational
capacity. [more]

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Finding Frogs is a Lot Easier Than It Used To Be
Given that searching for Frogs should be done on an ongoing basis, following are a number of ways to find staff outside of posting job ads;

  • Existing staff - If they're enjoying their job, do they know of anyone else that may enjoy working with you as well.
  • Members/clients - Do they have friends or family that might be interested in a fitness role?
  • Social networks - Invite friends and followers to send in an application for consideration
  • Your web site - Make the careers link prominent and encourage visitors to send in a CV.
  • HealthyPeople - The undisputed leading source of fitness candidates on an ongoing basis (and, ahem, for job ads)

So get out there and kiss a few Frogs. If you've kissed a frog and the story is something other managers may appreciate, please send it through.

Have fantastic week and don't forget to check out some of our frogs!

Dennis Hosking
Frog Wrangler - HealthyPeople

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14 Brilliant (and revealing) Interview Questions, Networking in April : 20 Mar 2013

There are not many opportunities to get in front of potential staff in an informal situation, so all the more important that you get yourself to Fitzroy on Friday the 12th of April at 4pm. We've got a number of people coming along for a networking opportunity and WE WANT YOU to be a part of it! Email Becky for more details.

Interview questions: Everyone has them. And everyone wishes they had better ones.


Jeff Haden of Inc. Magazine recently asked employers from a variety of fields for their favourite interview question. Many, if not all, of these questions are easily relevant for our industry and provide fantastic opportunities to gather more than the normal insight on applicants. This article has been truncated/adapted for our industry. To view the original article (with more details from the different employers), click here.

14 Brilliant (and Revealing) Interview Questions...


If we're sitting here a year from now celebrating what a great year it's been for you in this role, what did we achieve together?

This is a fantastic way to find out what sort of thought the candidate has put into the role. It also sheds light on what they hope to achieve for themselves and the business. How much do they really know about the direction your business is heading?

When have you been most satisfied in your life?
What sort of things are important to this candidate? How does their life outside of work correlate to the goals of the business? Is this person a good match?

If you got hired, loved everything about this job, and are paid the salary you asked for, what kind of offer from another company would you consider?
Brilliant! Can they be bought? The answers to this question can only surprise.

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Regional Business Manager - Genesis Brisbane
An opportunity has become available for an
experienced leader/manager to develop the
business interests of Genesis Fitness in five sites
across the Brisbane Region. [more]

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Who is your role model, and why?
Can give a good idea as to what sort of thought the candidate has given to their own personal and professional development. It's good to know what sort of person someone aspires to be.

What things do you not like to do?

It can be easy to assume that an applicant is aware of all elements of a role and determined to succeed in all areas. If you discover that they don't like having to deal with people first thing in the morning and they're going for a personal training role, alarm bells should start ringing.

Tell me about a project or accomplishment that you consider to be the most significant in your career.
Discussing a single accomplishment is an easy way to open doors to additional information and insight about the person, their work habits, and how they work with others.
Tell me how... This is one I've used most often. Drilling down to the details is where you can discover a hidden gem or a potential nightmare.

What's your superpower, or what's your spirit animal?
What a fun question! Would definitely spark an interesting discussion on perceived strengths. May even help ascertain the suitability for the role. Having a spirit animal as a mouse, for example, would not likely bode well for sales.


Why have you had x amount of jobs in y years?
There is nothing inherently wrong with moving from job to job - the reasons why are what matters. The answer can reveal loyalty and reasoning processes. Do they believe someone always keeps them down (managers, bosses, etc.)? Do they get bored easily?

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Club Manager opportunities available in the ACT!
We are looking for seriously skilled and qualified
Club Managers to maximise opportunities and
drive our Manuka and Tuggeranong clubs to their
operational capacity. [more]

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We're constantly making things better. We leverage technology or improve processes. In other words, we strive to do more - with less. Tell me about a recent project or problem that you made better, faster, smarter, more efficient, or less expensive.
Good candidates will have lots of answers to this question. Great candidates will get excited as they share their answers.

Discuss a specific accomplishment you've achieved in a previous position that indicates you will thrive in this position.
Past performance is usually the best indicator of future success.

So, (insert name), what's your story?
According to Richard Funess from Finn Partners, "The question, as obtuse as it might sound to the interviewee, is the beginning of a story and in today's world of selling oneself, or one's company, it's the ability to tell a story and create a feeling that sells the brand - whether it's a product or a person". In our industry, where clients are often buying into the philosophy as much as anything else, this answer here could say a lot about the fit for the organisation.

What questions do you have for me?
The questions a candidate asks can be as revealing as the answers they provide.

Tell us about a time when things didn't go the way you wanted.
This is a great question for learning about how a candidate deals with adversity, problems or plain ol' bad luck. Answers tend to fall into three basic categories: 1) blame 2) self-deprecation, or 3) opportunity for growth - no matter who was responsible.

Do you have a favourite interview question? Please send it through.

Have a fantastic and profitable week.

Dennis Hosking
Managing Director - HealthyPeople
Thank you to Geoffrey James for the inspiration

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Are You Ready To Be Interviewed By The Candidate?, A New Way to Reach Graduates. : 01 Apr 2013

In the last week we launched a new service for RTOs and other training institutions to promote their students and graduates directly to employers. It also provides an opportunity for employers to post ads directly to a specific RTO job board, for FREE! From now on, we'll be asking employers if they wish to connect with any of our participating schools. Last week we set up the first RTO on our list, the AFA. If you're an RTO interested in fostering your own industry network and making it easier for employers to contact your students, email me today.

Speaking of 'industry', don't forget to get your RSVP in for 'touchbase', our first industry networking event; 4:00pm to 6:30pm, Friday 12th April, Commercial Club Hotel in Fitzroy.


When interviewing candidates, many employers allow time for the candidate to ask a few questions.
These questions can often be as illuminating as any answers. But what about your response to these questions? If you have a great candidate asking insightful questions, do you have the answers to match?

Great candidates ask questions because they're evaluating you, your business - and whether they really want to work for you.

Here are five questions a promising candidate might ask, and even if they don't, knowing the answers can only assist you in the hiring exercise.

What do you expect me to accomplish in the first 60 to 90 days?
Great candidates want to hit the ground running. They don't want to spend weeks or months "getting to know the organisation." They want to make a difference as soon as possible.

What exactly are you hoping the incumbent will achieve in their first three months? Are you absolutely clear on your expectations. Are your expectations realistic? Mapping out exactly how you expect things to unfold will provide the clear direction a leading candidate will be looking for.

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Fitness Division Coordinator - Genesis Morayfield
Consider yourself a strong leader, looking for career
development and like to be challenged? Mentor &
grow our Fitness Division! PT experience essential.
[more]

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What are the common attributes of your top performers?
Great candidates also want to be great long-term employees. Every organisation is different, and so are the key qualities of top performers in those organizations.

Great candidates want to know because 1) they want to know if they fit, and 2) if they do fit, they want to be a top performer.

Have you determined exactly what it is about your star performers that makes them so good. More than a fit for your position description, what attributes would make a candidate a leading player in your business

What are a few things that really drive results for your business?
Employees are an investment for your business. That is, every employee should generate a positive return on his or her salary (Otherwise why are they on the payroll?).

As an example, the best Personal Trainers can influence member retention rates, training income and overall moral within your facility.

Great candidates want to know what truly makes a difference. They know helping the company succeed means they succeed as well. Can you clearly identify how your successes are aligned?

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Assistant Club Manager - Jetts Tuggeranong ACT
This Assistant Manager role is 15 hours per week
and the balance of your time is an opportunity to
build your own successful PT business within our
club. [more]

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What do your employees do in their spare time?
Happy employees 1) like what they do and 2) like the people they work with.

This sort of thing can be pretty important for a great candidate with a few job options. They want to make sure they have a reasonable chance of fitting in.

Naturally you're not expected to keep tabs on employees when they're off work, but having some knowledge of their background not only shows you have an interest in your staff, any details you can provide will give a candidate more insight into who they'll be spending their time with.

How does your business intend to deal with...?
The fitness industry is always evolving. Not only are there new trends and training styles to contend with, but the addition of new players in any area, whether a new boutique studio or a big-box facility, can have a significant impact on income.

Good candidates are always interested in opportunities for growth and advancement. And if they do eventually leave, they want it to be on their terms and not because you were forced out of business.

Great candidates don't just want to know what you think on a specific topic; they want to know what you plan to do - and how they might fit into those plans.

The best recruiters will treat any interview as a test for both the candidate AND their business. After-all, the only thing worse than losing too much time on an interview that's going nowhere is to lose a great candidate because you failed to make the best impression as an employer.

Have a fantastic and profitable week.

Dennis Hosking
Managing Director - HealthyPeople

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CLUB OWNER / OPERATOR ROLES available with JETTS : 24 Jul 2013

Have you considered running your own Jetts facility...

Ground level entry  opportunities for PT’s or managers to buy into an owner / operator club from $100 - $200k potentially fully debt funded

Let the facts speak for themselves:

  • First club Helensvale QLD - 2007
  • Pioneered no contracts, low fees, and 24/7 operations
  • Av. 46 quality new clubs per annum for the last four years
  • 92 owners, 200+ clubs… best indication of success
  • Biggest support office team in the 24/7 sector
  • Westpac - highest accredited lend rating in the sector
  • Most award winning fitness chain in the last three years
  • Vastly experienced leadership team
  • Members voted Jetts best in the business two years running
  • First to market and only Australian born 24/7 major chain

Put simply, Jetts is the most consistent and respected 24/7 operator as voted by fitness industry members.

For more information, visit the Jetts website.


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