Blogs 

» Fitness Australia Awards Night this Friday [Reminder] : 18 Oct 2010 - 1 Comments
» RSS feeds for beginners (and a few industry favourites) : 15 Nov 2010
» 10 unique recruitment tools and tips for Australian fitness employers : 11 Jan 2011
» An interview with Jodie Arnot from Healthy Balance Fitness : 13 Feb 2011
» Managing all your social networking accounts with one application : 27 Feb 2011
» 10 common mistakes in running a fitness business : 19 Mar 2011
» Have you ever researched candidates or those that work for you on Facebook? : 30 Jun 2011
» Business success - it's not about the luck you get, it's what you do with it. : 10 Nov 2011
» Simple tips for avoiding a computer virus in the workplace : 18 Nov 2011
» Our new candidate profiles can include a video CV and social networking links : 31 Jan 2012
» What could you do with your 'Join our team' cards? : 01 Apr 2012
» Would you ask for Facebook log in details in an interview? : 11 Apr 2012
» Gap filling or Gap proofing - we've got you covered. : 13 Jun 2012
» Seek ads posted by HealthyPeople outperform all other advertisers by 81.1% : 21 Jun 2012
» Tips for creating engaged employees : 22 Nov 2012
» Let’s Face it: Most Social Media Marketing Is a Waste of Time : 30 Nov 2012
» How booming gym franchise Anytime Fitness is beating the landlords : 02 Dec 2012
» Forget predictions, here's 10 Skills Every Leader Should Develop In 2013 : 07 Jan 2013
» Are you kissing enough frogs? (and where to find them). : 27 Jan 2013
» Bridging the Gap Between Employers and Job Seekers : 14 Feb 2013
» 14 Brilliant (and revealing) Interview Questions, Networking in April : 20 Mar 2013
» Are You Ready To Be Interviewed By The Candidate?, A New Way to Reach Graduates. : 01 Apr 2013
» PLATINUM RECRUITMENT SOLUTION : 09 May 2013
» New prices for the new financial year : 03 Jul 2013
» Run your own established Step into Life franchise in Doncaster! : 28 Aug 2013


Fitness Australia Awards Night this Friday [Reminder] : 18 Oct 2010

If you have not already purchased your tickets for the Fitness Australia Awards Night, best get your skates on, it's happening this Friday!

From the Fitness Australia website:

"Network with Award winners and leaders of the health and fitness industry. Be energised by fusing Latin rhythms from Zumba performances and enjoy a three course meal at Sofitel Melbourne on Collins. This is set to an entertaining evening for all."

To pick up your tickets online head to http://www.fitness.org.au/206181.html.

I'm a total sucker for these events. They're always great fun, a good laugh and an opportunity to spend an evening with a bunch of like minded people. Well worth the (tax deductible) investment.

I look forward to seeing you there.

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RSS feeds for beginners (and a few industry favourites) : 15 Nov 2010

If you are not already familiar with RSS feeds, now is a good time to become acquainted.

There are a number of leading industry folks regularly sharing their knowledge and views via their web logs (blogs). Rather than head to each individual site on a regular basis to see what's new, click on the related RSS link and have the 'feeds' included in your bookmarks toolbar (select 'view feed xml' if confused).

All you need to do then is click on the link in your bookmarks toolbar and a dropdown list of recent headings for that blog will be revealed. If you see something you like, click on the heading to go to the full article.

A couple of favourites to get you started (click on the name for the feed link):

And (ahem)..

If you feel motivated to comment on a blog, by all means do so. Everyone that takes the time to write an article will welcome your feedback (unlike HealthyPeople, most blogs do not require you to be registered to comment).

Do you have a favourite RSS feed not mentioned?

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10 unique recruitment tools and tips for Australian fitness employers : 11 Jan 2011

Following are 10 unique tools and tips for the users of the HealthyPeople recruitment website.

Grab great candidates throughout the year as soon as they arise
We're not just presenting job opportunities to candidates, we're also presenting candidates to employers! As candidates are approved for listing you will receive an email that includes their main qualifications, their desired roles and a paragraph about themselves. Build your networks and recruitment skills by interviewing great candidates whenever they arise.

Making notes on candidates saves time and effort down the track
HealthyPeople now provides it's Business Members with the ability to make notes on candidates. Quickly and easily refer to your online notes to see what interaction you have had with a candidate on previous occasions. Whether it's a job application or listing, there is no chance of forgetting your previous encounter. These notes cannot be seen by the candidate or other employers.

Utilise multiple job and social networking sites to find the right people
Let us know what position you need to fill and we'll use all our networks to reach the right candidates, including multiple job boards, social networking sites and emails to our database (inc. both listed and non listed candidates). This service comes with a month of access to listed candidates for non Business Members.

Sort your job applicantions quickly and easily for later review
All applications for your advertised jobs populate a list in your HealthyPeople account that can be sorted with a single click into 'yes', 'no' or 'maybe'. With the addition of candidate notes, you'll save enormous time in recruitment and find the right people more easily and quickly.

You have complete control of emails about available candidates
In your 'Update registration' are you can manage all emails from HealthyPeople. In particular, the type of candidates we notify you about or whther we notify you at all.

You can have an ongoing presence on HealthyPeople with an employer profile
Be found! When a candidate is searching for employers in their area, make sure you are on the list. Use your profile to tell people about your facility, the sort of candidates you are looking for and your philosophies (include photos and videos). Employer can send applications in response to these profiles. If you have any jobs online, these are listed underneath.

Link from your web site directly to any jobs you have online
And your Employer profile (if this is active). Make it easy for visitors to your web site to see the latest positions you have available. It's professional, it's specific and, beyond the first link, there is nothing more you need to do.

Access to executive candidates
We have a number of candidates open to discussion on Regional/National Manager type roles. Are you interested in Head Hunting?

If you lease/rent space within your facility, list it with us as a Business Opportunity
This can be an ongoing listing that includes images, videos and information about your avialable opportunity. It will be presented to candidates searching our site by suburb, etc. or when doing a search of opportunities within 2km, 5km or 10km of their residence.

Ongoing Membership Sales (and Personal Training) recruitment
We have a number of clients that enlist our help in sourcing, screening, interviewing and briefing candidates on an ongoing basis. This saves enormous time, money and stress in maintaining a productive sales team.

I welcome an opportunity to assist with your recruiting in 2011.

Dennis Hosking

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An interview with Jodie Arnot from Healthy Balance Fitness : 13 Feb 2011

Jodie Arnot is the Director of Healthy Balance Fitness, a successful fitness business that has been providing boxing, boot camp and running programs in Melbourne since 1998.

In 2010 the success of Healthy Balance Fitness was recognised by Fitness Australia when it was awarded the 'Winner - Victorian Fitness Business (under 2000 members)'.

I'm grateful to Jodie for agreeing to answer some detailed questions about the industry and on running a successful fitness business. I hope you'll enjoy this look into the background and operations of an industry leader.


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On your professional career

What people (in particular industry people) have influenced you over the course of your 12 years in health and fitness and how?

There are so many fitness professionals and fitness business owners who inspire and influence me every day. Following are two main influencers:

Lisa Westlake was the first inspiration for me when I was studying fitness. I would drive 25 minutes to participate in her classes! She gave me plenty of time after class offering advice and encouragement regarding my study and my future career in fitness. With Lisa's help I landed my first job in fitness which quickly lead to moving into a management position. (I recommend approaching people you admire and trust. You may be surprised how willing people are to share their time and advice.)

Amanda Hall, relationship manager at Fitness Australia, has influenced, inspired and supported me more than I could express. Amanda and I worked alongside each other as self-employed personal trainers (many moons ago!), then set up Healthy Balance Fitness in partnership originally. Even though Amanda moved on from HBF, she still offers invaluable advice and support. I respect her passion, dedication and integrity. I recommend fitness businesses to seriously consider a business registration with Fitness Australia if you haven't already. Amanda will dazzle you!

I have also been influenced by a network of family and friends who pitch in whenever they can and provide a 'non-industry' perspective.

If you could break your career (or business development) into phases, what would they be and what influences were involved?

Learning - I took on many roles in many companies to learn as much as possible from a wide range of people
Building - I practiced all the skills I'd learned, consolidating and building confidence in myself and in the eyes of others
Defining - I finally determined what my particular skills and talents are and how I'd put them into place in this industry
Consolidating - I built and grew HBF to a profitable, successful entity
Sharing - Along with making HBF more and more of a success, I'm now focusing on assisting other fitness professionals, the community, charity. My focus is wider than just my bottom line.

Emulating successful people is the best way to move toward success yourself. What three things about you would be worth emulating?

Ethics, Resourcefulness, Compassion.

To me these qualities stand a person in good stead, not only in business but in a successful and happy life.

Thomas Watson (founder of IBM) says the secret of success is to "double your rate of failure". Is there any failure you've experienced in the process of building your business that you would share with others?

I suffered physical and emotional burnout twice in my career when I wasn't paying attention to my own work life balance. I almost quit the industry twice, and am so glad I didn't! It has been a tough learning process, but I am now very conscious of managing stress, anxiety, physical energy levels, and scheduling downtime.

Running a fitness business can be a draining and challenging career but a very rewarding one if managed well.

What professional affiliations, subscriptions or registrations do you and/or your business have?

  • Fitness Australia individual and business registration
  • Australian Fitness Network membership
  • PT on the Net subscription
  • HealthyPeople Membership
  • Sourcebottle subscription
  • UltraFit subscription
  • Runners World subscription

On training your clients

Training systems and recommendations have changed a lot over the last decade. How do you keep yourself informed?

Networking with other fitness professionals, professional development courses online and face to face, online resources, magazines/ journals and social media.

What is your favourite tool(s) of the trade (can be a piece of training equipment, administrative tool, software, etc.)?

  • Boxing gloves & pads, circuit timer (often found in my handbag!), marker cones, medicine balls.
  • My iPhone
  • My sneakers!

What should be the Golden Rule for all group fitness instructors?

Words to summarise the perfect class: safe, effective, inclusive, varied, fun, well planned.

On hiring staff

How many staff do you have working for you now and are they all Fitness training staff? Do you outsource any other roles (bookkeeping, PA, etc.)?

Currently we have 7 staff to instruct our classes. HBF has an accountant, but so far I've been responsible for all admin, book keeping and every other role. This will be changing in the near future as we get bigger and even more busy.

Do require any ongoing studies or professional development of your staff? Do you provide this?

Yes, to stay registered all fitness professionals must acquire CECs or PDPs every two years. We offer our staff professional development as a part of our team meetings. Some of our past development has included: class ideas, workshops with a physio, boxing course, Asthma first aid certificate, workouts with other fitness companies, advanced boot camp instruction course.

Can you describe your perfect candidate?

  • Cert IV in Fitness or above
  • First Aid Level 2
  • Insured & Registered
  • Has own car
  • Lives central to our classes

Preferred experience and confidence in leading groups, particularly boxing and boot camp/circuits

  • Excellent communication and interpersonal skills
  • Well presented and professional
  • Reliability & stable work history
  • Enthusiasm and passion
  • Warm and approachable nature
  • Resourcefulness and initiative
  • Honesty and integrity

You mentioned to me that you once had a candidate answer their mobile phone in an interview (unbelievable!). Do you have any other recruiting nightmares to share?

Unsuccessful candidates have made the following mistakes in their interviews:

  • Answered their phone during our interview
  • Arrived late, rescheduled at the last minute, or didn't arrive at all!
  • Did not turn up to agreed induction/training session
  • Criticised their past or present employer or colleagues
  • Wore very revealing clothing
  • Chewed gum

On Social Networking

You are a regular contributor to Twitter. Is this a 'nice to have' or a 'need to have' in your business? What benefit does it provide?

Twitter is still in its infancy for the fitness industry. It is viewed as 'nice to have', but I feel it won't be long before it's a 'need to have'. Jump on board early, separate yourself from other fitness professionals/businesses! I have seen fitness jobs advertised via Twitter, been kept up to date on immediate news in the industry , have found useful links to research and events, have met other fitness professionals and business owners and established networks for advice and support. The networking benefits are amazing. I used to be very sceptical of Twitter's benefits until I actually tried it out for myself. If I was a new fitness trainer starting out in the industry I would get on Twitter and follow all the business owners and experienced trainers. Build your network and your future!

What sort of information do you think should and should not be included on your tweets?

I think it is important to be yourself, be chatty, interact with others and not just broadcast your ads or links. Reply, discuss, retweet, and really engage with people. Allow people to get to know you, but decide on clear guidelines or social media policy. A good rule of thumb is to only tweet about things you are comfortable with your clients, colleagues and boss reading. Michael Halligan from Engage Marketing once observed that his biggest response on Twitter was gained when he openly tweeted thoughts related to his daily life not his business. Be real and people will relate to you, respect you and hopefully do business with you.

Healthy Balance Fitness has a Facebook page. If directing clients towards more information on your service, do you prefer to direct them to your website or your Facebook page? What is the reason for this preference?

We direct clients initially to our website, but after they've enquired we also ask them to visit our Facebook page and follow us on Twitter. Our website provides more information about the type of classes, our staff, timetable, and our blog which is a health and fitness resource for anyone (not just our clients).

On work/life balance

The movie 'Fight Club' had a great quote, "The things you own end up owning you". What measures do you take to stop your business owning you?

One of my favourite films! Delegation, scheduling regular time off, pursuing non-fitness industry related activities too, giving yourself guidelines to prevent working all day every day. There are no 'medals' for being the busiest and most stressed person around. I've stopped seeing long hours as a badge of honour and started to enjoy a balanced life and a successful business. It is possible!

And finally, what does 2011 have in store for Jodie Arnot and Healthy Balance Fitness?

Just some of the goals on my list for 2011:

  • Some new professional development sessions with our fabulous team
  • More charity and community work
  • A new website
  • Writing guest blog posts and articles for journals
  • Business mentoring - to brush up on my skills and learn some new tricks

And a plenty more that I'll keep under wraps for now!

Thank you very much to Jodie for her answers. You can follow Jodie and the happenings at Healthy Balance Fitness online at the following:

Web site: healthybalancefitness.com.au
Twitter: @HealthyBalanceF
Facebook: facebook.com/healthybalancefitness 


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Managing all your social networking accounts with one application : 27 Feb 2011

HealthyPeople currently uses a range of social media platforms to broadcast details of available jobs and blog items. Among these are Twitter, Facebook (my account plus our HealthyPeople page) and LinkedIn.

Updating each account individually would be both challenging and time consuming. To get around this I now use Hootsuite. Apart form the fact it's free, there's a couple of reasons I have stuck with HootSuite over others;

It's web based, which means there is no need to download any program onto your computer. Therefore, no matter what computer I am on (including my smartphone), I can update my different accounts.

This is my favourite reason: Any post to HootSuite with a link will appear on Facebook (and Facebook pages) with a link preview. This is a nice touch and not something I was able to get working on other platforms.

If you have multiple social networking accounts and would like to streamline your updating process, have a look at HootSuite.

Please note, there is no kickback for me in this endorsement. Noticing that there are a number of clubs with different accounts, I thought it might be of interest.

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Tags : Network

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10 common mistakes in running a fitness business : 19 Mar 2011

Running a fitness business is not always as straight-forward as we'd like. There are a number of potential hazards, many of which can be avoided with appropriate planning and consideration. Following is a summary of 10 of the more common mistakes (and how to avoid them) - taken from the recently released Step into Life E-book, 'From Zero to Hero'.

Number 1. LACK OF BUSINESS KNOWLEDGE
Personal Trainers are often Personal Trainers first and business people second. Unfortunately this is not a great recipe for long term success. Things that should be taken into consideration include; Effective business systems, Cash flow management, Taxes, Operating expenses, agreements/contracts, etc. While you can educate yourself through business books and websites it is also important to learn to delegate. For example, you may not know the intricate ins and outs of tax regulations - it's better to hire an accountant for their expertise, or have a lawyer look over your agreements.

Number 2. UNCLEAR OF NO BRANDING
Brands have personalities, and, like people, they stand for particular values. The personality comes through to your prospective members in two ways: through the identity and through its image. A brand is a promise to your prospective clients. It is important to keep your brand consistent so that your current and prospective clients are not confused about your brand promise.

Number 3. NOT TARGETING A SPECIFIC MARKET
In this business there is a lot of competition. By targeting a specific group of people, your message is much more specific and far more relevant and more likely to be persuasive to them.

Number 4. NOT PROMOTING YOUR UNIQUE SELLING POINT/KEY BENEFIT
What will potential clients get from using your service over someone else's. The expected offering is Personal Training - but all of your competition offers that. You have to be able to answer the question what makes you unique?

Number 5. IGNORING LEAD GENERATION
One of the easiest and quickest ways of building your personal training business is through lead generation tactics including referrals. The strongest strategy is to have two or three core, never-fail lead generation strategies in place, and work them week after week. What you shouldn't do, however, is get lazy and rely on those strategies only.

Number 6. BEING SCARED OF SALES
This is a common fear, yet overcoming this particular fear is important to the success of your business. If you're not willing to make the sale, it's going to be hard to convert all your new leads into members. Following are some suggestions; Listen, Don't push, Overcome objections before they arise, Close the sale with choices, Follow up where appropriate.

Number 7. BORING TRAINING
Yes, you probably already think you offer great personal training and fitness solutions for your members and you know that you can deliver the results that your members want - but so do hundreds of other competitors within the fitness industry sector. You might be a star at designing workouts and providing facilities that meet your members' needs, but you also need to possess a strong identity or have passion which will help ring in more members to your business to keep them signing up over and over again.

Number 8. HAVING ONLY ONE REVENUE STREAM
You've heard the old adage: don't put all your eggs in one basket. If you want your Personal Training business to thrive, not survive, you will need to have more than one revenue stream.

Number 9. LACK OF SOCIAL MEDIA KNOWLEDGE
Social media networks will help you to create an engaging conversation and ultimately build trust between you and your members (or prospective members). Some ideas include; Taking responsibility on what you write, be original and trustworthy, consider your audience, share something valuable...

Number 10. THE CONSTANT CHURN - NOT FOCUSING ON YOUR CLIENTS
One of the biggest fitness headaches is member retention. The easiest way to retain your clients is to offer them something more beyond your training, to increase their perceived value of your services. Ideas on how to address this include; Offer a rewards system, keep in constant contact with your clients/members, organise free events...

If you'd like to view this list in its entirety, Cathy Stacey from Step into Life (VIC) is offering to email you a FREE copy of the 'From Zero to Hero' E-book. Simply send her an email via this link. The E-book also contains some great information about Step into Life, how it began and how the franchise system works.

For more information on the Step into Life franchise opportunities in Victoria, check out their profile here.

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Have you ever researched candidates or those that work for you on Facebook? : 30 Jun 2011

I met with an employer today and when I asked if she used social networking the answer was 'no'! However she then went on to say that when candidates were applying for a job she would search for them on Facebook to get an idea about their personality.

Have you ever researched candidates or even people that work for you on Facebook?

Is it common practice?

Have you changed your mind based on what you have seen?

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Tags : Network

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Business success - it's not about the luck you get, it's what you do with it. : 10 Nov 2011

The author of 'Good to Great' and 'Built to Last' (Jim Collins) has now teamed up with Morten Hansen to produce another insightful book, 'Great by Choice'. Apart form being a fan of his earlier work, my reason for mentioning this today is that the idea at its heart correlates with the philosophy behind HealthyPeople.

The premise of 'Great by Choice' is that 'winners and average performers encounter essentially the same number of lucky and unlucky events. The upshot: it's not the luck you get that counts; it's what you do with it ? your return on luck.'

In a recent article Morten Hansen outlined how you can get a high return on luck at work;

1. View life as a flow of luck events. Imagine swimming in a river in which lucky events ? good and bad ? will flow your way and hit you. It's neither good nor bad. It just is. When you start having this "luck flow" mindset, you can start managing those events to your advantage.

2. Prepare for bad-luck events (they will come). Bad luck events will happen; you just don't know when and in what form. The best leaders in our study prepared for bad-luck events by building reserves (e.g., cash on the balance sheet) and running lean operations in good times. Likewise, we can all prepare for bad luck events at work by incorporating safety margins in what we do and building a strong network of people at work.

3. Spot good-luck events when they come. The best leaders in our study had an uncanny ability to spot good-luck events. My guess is that more good-luck events happen to us than we think, small and large. This includes "who" luck events, such as encountering a mentor, getting a new great boss, or meeting a life partner. The problem is that good-luck events often reveal themselves in ambiguous, trivial ways at first, which can make them hard to detect. And it's not enough just to spot a good-luck event; you also need to be prepared to alter your plans to act on it.

4. Execute brilliantly on good-luck events. You must prepare intensively, commit all the resources you can, and be maniacal about execution when the good-luck moments arrive.

This idea of 'management of luck' aligns well with the philosophy of HealthyPeople. Traditional recruitment has strong connections to 'bad luck' events (loss of staff, unexpected costs, time costs) whereas HealthyPeople plays on maximising 'good luck' (notification of great candidates as they arise, controlled recruitment fees, time saving tools).

What are your tactics to get a high return on luck in your business, in particular in recruitment?

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Simple tips for avoiding a computer virus in the workplace : 18 Nov 2011

Are you aware that one of the most common ways for a virus to be transmitted to your computer is via the humble USB?

The following story is a common one on the web:

"An employee is walking through the parking lot and finds a USB stick on the ground. Fearful that it might be important information of a colleague, the employee picks up the stick and takes it back to his office. To determine who is the owner, the employee inserts the drive into his computer and opens up the folders thinking that its contents will identify the owner.

BANG! - the entire company’s network is infected with a new virus that the anti-virus program did not recognize."

Even outside of events such as those above, when you, or one of your employees, transfers information from one computer (at home for example) to another (such as your work computer), they risk unknowingly transmitting a virus.

Now that you know the problem, here's a few simple ways to prevent it:

Make sure that your operations manual and inductions clearly state policies and procedures in relation to the hardware that employees can use and for what purpose (it is highly recommended that staff are prevented from from bringing USB drives from home).

If the use of USB's is essential for your business, provide company specific USB's and ensure that these are encrypted.

If access to documents between computers is required, consider cloud based alternatives. Evernote, Google docs and Dropbox are all popular cloud based solutions. Using cloud based storage is also a great way to avoid loss of data and saves the hassle of printing and filing.

Saving candidates for future reference is a cloud based feature of HealthyPeople. Rather than print and file the CV's of potential candidates, simply add them to your 'saved candidates' list and their CV and any notes you've made will be readily available from any internet enabled device.

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Our new candidate profiles can include a video CV and social networking links : 31 Jan 2012

We've loved letting employers know who candidates are, what sort of work they're interested in and what sort of qualifications and experience they have...but we could do better.

Our new candidate profiles now allow the inclusion of a video CV, a photo and links to social networking and/or web sites.

These days there are so many ways that a candidate can express themselves professionally that a CV alone no longer needs to be the sole representation of their capabilities.

'Do candidates have to include these images and videos, etc.?'

Not at all, it's entirely their choice.

'Does it change the functionality for employers?'

Where provided, you will be able to click to view social networking links and videos. But even where only basic information is provided, we hope you'll find the changes more visually appealing.

Please share your thoughts, we'd love to hear them.

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Tags : Network

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What could you do with your 'Join our team' cards? : 01 Apr 2012

HealthyPeople is experimenting with 'Join our team' cards for our Business Members. We have taken delivery of the first batch and they look fantastic!

These are facility specific cards with a QR code that links to your Employer Profile on HealthyPeople.

Why QR codes? QR codes are an easy way to direct users to online content. Once the link is scanned, users can then head straight to the URL, email the link or share the link on social networking sites.

Why 'Join our team' cards?

  • Purpose driven cards directing candidates to your key recruiting page
  • Your job ads are automatically visible on your Employer Profile page
  • Save and make notes on applicants that apply through HealthyPeople for future reference
  • Cards are easily distributed by managers at RTO employment nights
  • Cards at the front desk encourage local candidates to apply
  • Cards can be easily passed on to friends and family of members/clients

See how they look below.

Join the team 

For more information on our 'Join the team' cards and other benefits of being a Business Member please don't hesitate to be in touch.

tipOur new weekly newsletter and Business Membership subscription is just $9.95 a week! It's an ongoing recruitment solution providing both the knowledge and the tools to succeed with staffing! What's the minimum term? Just four months! (I know, why wouldn't you sign up?)

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Would you ask for Facebook log in details in an interview? : 11 Apr 2012

It's no secret that employers are tapping into social networking sites (especially Facebook) to learn as much as they can about applicants.

In some cases, employers are sending friend requests for the purpose of gaining more insight into a candidate. While this in itself can lead employers into hot water, it seems that some recruiters have gone to the unusual length of asking candidates to log in while they look over their shoulder and, in other cases, asked for the actual log in details themselves!

There's no doubt that this is a considerable invasion of privacy. To provide anyone with your log in details is also a breach of all social networking site user agreements.

Employers should be aware that simply acknowledging you have viewed a candidates profile can leave you very exposed to claims of discrimination!

This (American based) infographic sums everything up rather nicely...

Social Networking Bill of Rights
Via: Online Background Check Resource

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Tags : Network

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Gap filling or Gap proofing - we've got you covered. : 13 Jun 2012

Gap filling: [definition] n. The act of finding staff for an immediate or existing opening

Gap proofing: [definition] adj. Building professional connections for the purpose of hiring more easily in the future

We can help you with both...

 

List your ad with us and we'll send you CV's of candidates that meet your criteria IMMEDIATELY.

In addition...

  • Your ad will be listed for a month on HealthyPeople
  • It is listed for a month on Seek.com.au with a StandOut ad
  • Your ad is sent to our database
  • It will also be present on many RTO job boards around Australia
  • The ad is also listed on our social networking sites (we'll also link to your Facebook page)
  • If you have an Employer profile on HealthyPeople, the ad is attached to your profile

All applications go to you directly as well as populate a list on your HealthyPeople for easy sorting, viewing and note making.

If this is what you need, email Becky or Dennis now to get things started.


We'll contact you whenever a candidate is looking for work in your area. Whether you are advertising or not, you can contact and employ this person directly.

In addition, every month you can hand pick 20 health and fitness professionals from our database to get in touch with. The more connections you make, the better your chance of building and maintaining the most engaged fitness team.

Your Employer profile on HealthyPeople makes it easier for great local candidates to find you. Via your profile you can tell them who you are, the nature of your business and the type of people you like to employ.

And if you find yourself in a Gap filling situation, we'll provide you with cheaper job ads.

Not only is Gap proofing is working for many employers, it helps provide more opportunities for industry professionals.

To begin your structured recruitment process, email Becky or Dennis today.

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Seek ads posted by HealthyPeople outperform all other advertisers by 81.1% : 21 Jun 2012

And that's just one reason why HealthyPeople should be the first call to find staff!

Here's 10 reasons why using HealthyPeople to post your ad on Seek can deliver TWICE the bang for your advertising buck ...

  1. HealthyPeople ads on Seek outperform all advertisers by up to 81.1%
  2. Our ads are more effective at screening out undesirable candidates
  3. We ensure that your ad is easily found
  4. Changing your ad at any time is as easy as flicking an email
  5. We're an industry recruiter, we attract more industry focused job seekers
  6. HealthyPeople is always available to answer your job advertising queries
  7. We can have applications sent to multiple email addresses
  8. Questions from job seekers are inevitable, we'll answer them for you
  9. We save management time and effort in the job advertising process
  10. Our fees are the same (unless you're a Business Member, then we can save you heaps)

Obviously this list doesn't include the additional listings on HealthyPeople, RTO job boards, access to our database, posting to our social networking sites and links from our newsletter. But you get the idea.

If you're not already using HealthyPeople; for the best results (including on Seek) send your ad details to dennis@healthypeople.com.au.

If you're one of our Business Members, email me now for a copy of our '5 secret tips to get even more out of your job ads'.

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Tips for creating engaged employees : 22 Nov 2012


Recent news from Seek is that 74% of Australians are interested in information about employment opportunities. "Our recent SEEK Jobseeker update research reveals that whether or not they are actively applying for roles (26% active) or monitoring the market (48% passive) the one thing they have in common is that they are all interested in what you have to say."
This is great news for HealthyPeople advertisers, as ALL our ads are posted to thousands of industry specific 'passive' candidates on our database.

Speaking of which, please check out who's been accessing our database (below) - more than double the number of employers from last week! Are you networking with great local candidates as they arise or waiting for the emergency before you start recruiting?

Once you've got them, the next thing is to keep them, following are some tips...

Pay is important, but it only goes so far.

Higher wages won’t cause employees to automatically perform at a higher level. Studies show repeatedly that commitment, work ethic, and motivation are not based on pay.

If you want an employee to truly care about your business, make use of the following:

1. Latitude (or Freedom). Providing some autonomy and latitude breeds engagement, satisfaction and even innovation. Even heavily systemised positions have room for different approaches. Whenever possible, give your employees the freedom to work they way they work best.

--- 

General Manager needed at Plus Fitness 24/7
Opening soon in Alexandria! This Full Time role offers a
broad range of structured support, ongoing training,
professional development and career advancement
opportunities. [more]

---

2. Targets. Goals are fun. Everyone is at least a little competitive, if only with themselves. Targets create a sense of purpose and add a little meaning to even the most repetitive tasks.

Without a goal to shoot for, work is just work. And work sucks.

3. Mission. We all like to feel a part of something bigger. Striving to be worthy of words like "best", "largest", "fastest" or "highest quality" provides a sense of purpose. Let employees know what you want to achieve, for your business, for customers, and even your community. And if you can, let them create a few missions of their own. 

4. Expectations. While every job should include some degree of latitude, every job needs basic expectations regarding the way specific situations should be handled. When standards change make sure you communicate those changes first. When you can't, explain why this particular situation is different, and why you made the decision you made.

5. Input. Everyone wants to offer suggestions. Deny employees the opportunity to make suggestions, or shoot their ideas down without consideration, and you create robots.

Robots don't care.

Make it easy for employees to offer suggestions. When an idea doesn't have merit, take the time to explain why. You can't implement everything, but you can always make employees feel valued.

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Club Manager role - EQHF in East Doncaster
Your sales management experience as well as your ability
to motivate, lead and organise a team will see you win
this much sort after position. [more]

---

6. Connection. Employees don’t want to work for a paycheck; they want to work with, and for, people. A kind word, a short discussion about family, a brief check-in to see if they need anything... those individual moments are much more important than meetings or formal evaluations.

7. Consistency. Most people can deal with a boss who is demanding and quick to criticise... as long as he or she treats every employee the same. While you should treat each employee differently, you must treat each employee fairly. (There's a big difference.)

The key to maintaining consistency is to communicate. The more employees understand why a decision was made the less likely they are to assume favouritism or unfair treatment.

8. Future. Every job should have the potential to lead to something more, either within or outside your company. This includes taking the time to develop employees for jobs they someday hope to fill?even if those positions are outside your company. (How will you know what they hope to do? Try asking.)

Employees will care about your business when you care about them first.

Which is probably sound advice for any relationship.

Have a great week,

Dennis Hosking
Managing Director - HealthyPeople
A tailored version of an article by Jeff Haden.

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Let’s Face it: Most Social Media Marketing Is a Waste of Time : 30 Nov 2012

There's a lot of hype about social media marketing. There's no doubt that having and maintaining a presence on key social networks is a wise move, but is it really worthy of the client generation hype?

Personally, I wouldn't give up the presence, but I don't stress too much about social media metrics.

Check the full article here.

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Tags : Network

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How booming gym franchise Anytime Fitness is beating the landlords : 02 Dec 2012

Fast-growing 24-hour gym franchise Anytime Fitness says its status as a mini-major and "traffic drawcard" means it can negotiate significant rental incentives of up to 25% for new retail leases.

Anytime Fitness has opened over 200 gyms in Australia since launching locally in 2008 and has added around 100 new franchised premises in the past 12 months, the most recent being on Mount Alexander Road in the Melbourne suburb of Essendon.

It is part of a fast-expanding sector of low-cost 24-hour/seven-day-a-week gyms with premises in malls, retail strips and in bulky goods centres.

While Anytime Fitness does not reveal the commercial terms of its arrangements, based on rents paid in advertised commercial listings, Property Observer estimated franchisees pay net rents of around $300 to $350 per square metre, before factoring in incentives.

Typical space requirements range from 300 square metres to 600 square metres, with a preference for sites 400 square metres or bigger. Sufficient air-conditioning for the space is also a key requirement.

In addition to being in prime and convenient locations, offering great visibility of its signage to passing traffic, the gym group seeks sites close to local supermarkets or other major retailers that are well aligned with the convenience aspect of the model.

Matthew Rodrigues, internal operations manager at Anytime Fitness Australia, tells Property Observer there is "always some room for negotiation with landlords", but it won't pay rates outside of market conditions.

He says the gym franchise is classified as a mini-major in most shopping centres, acting as a traffic drawcard and "providing significant and ongoing visitation to the centre".

"As a result of this, Anytime Fitness requires incentives to allow them to build their membership base and ensure the longevity of the business.

He says incentives include rent free periods, cash contributions or some refurbishment undertaken by the landlord "beyond a warm shell".

"While they vary across the country, in the most part we are achieving incentives of between 10% and 25% of the initial lease term," he says.

Rodrigues says that in most instances, once a new territory for a gym is chosen, a territory brief will be sent to the market, announcing Anytime Fitness' interest in a particular area and its property requirements.

"The territory brief will request property submissions for consideration by the leasing managers.

"Sites will be assessed on their merits, and negotiations will commence on prime or preferred candidates," he says.

The gym group also has a number of freehold properties within the portfolio and has also partnered with a number of developers on custom-built facilities.

Expansion plans are currently focused on Brisbane, Perth and Melbourne as well as a number of regional centres.

Jetts is another fast-growing gym chain, with more than 150 branches.

Earlier this year established gym group Fitness First put 24 of its 97 Australian gyms up for sale due to debt problems at its UK parent company.

Another gym chain, Virgin Active, has three branches in Sydney and one in the Melbourne CBD, but has not added any new gyms to its network since 2009.

In September, Ardent Leisure Group agreed to buy Fenix Fitness Clubs for $60.9 million in a move signalling further consolidation in the health and fitness sector.

Anytime Fitness was introduced in Australia in 2008 by brother-and-sister team Justin McDonell and Jacinta McDonell Jiminez.

This article first appeared on Property Observer via SmartCompany

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Forget predictions, here's 10 Skills Every Leader Should Develop In 2013 : 07 Jan 2013

Welcome to 2013! We hope your are set for a fantastic year in the health and fitness business.

There are very big things happening around HealthyPeople at present. We have a new site launching soon that will provide employers with the ability to tap into students and graduates from local Universities, TAFEs and RTOs. If you'd like to be informed of progress, please contact me via this link.


If you have specific employment/recruitment related events throughout the year, please let me know. We're always keen to share this information with our subscribers.

Enjoy the article...


Forget about your predictions for 2013, why not get stuck into the things you can directly influence.

As an industry leader (or aspiring industry leader), there are a number of skills that will help you get more out of this year, whatever happens. The more you develop these skills, the better equipped you are for anything the industry might throw your way.

1. Arithmetic - Maths is cool. Especially in business. Learn how to create and use a spreadsheet to your best advantage. Numbers matter and what gets measured gets done.

2. Business and Accounting - I'm not saying you have to become Gordon Gecko, but a greater appreciation for what can make a business rise or fall is a healthy thing.
   
3. Curation - There is so much information available to us, being able to find the right data at the right moment is crucial. Knowing how to locate accurate and timely information on all things is critical to our success.

---

Fitness Division Coordinator needed at Genesis Gosford.
To support our growth and ongoing demand for Personal
Trainers we are looking for the best of the best to be our
Fitness Division Coordinator. [more]

 

---


4. Decision-Making - Consensus building is an art. And it’s not the answer for every type of decision. Knowing when to make decisions independently and when to involve others is important. It’s equally important to realise when a decision must be made and when to wait a few days or weeks.

5. Networking - To survive in business, a person must have a network. Leaders should constantly build relationships. You never know who might be able to open a door or share knowledge. Never, ever pass up the opportunity to meet people.

6. Problem Solving - Business is all about fixing problems. Learning a system for identifying, analysing and solving problems will improve both your personal and professional life.

7. Public Speaking - You don’t have to be a keynote speaker or facilitate a full-day workshop. But do get comfortable with standing up in front of a crowd and talking. At minimum, be able to articulate who you are and what you do for a living.

8. Recreation - Adopt a work hard/play hard attitude. Be the best business leader you can be. Then find the time and the activity to keep you grounded.

---


"We had a great response from the ad and seems we have
found what we need."

Lydia Docking, Jetts Neutral Bay

 

---


9. Self-Management - Know yourself. Know how to manage yourself. Be confident and comfortable identifying when you’re stressed or struggling. Recognise what energises you and what drains your energy. The more leaders understand about themselves, the better they will manage their own behaviours.
   
10. Writing - This last one might sound silly…but know grammar basics. More importantly, refine your writing style. Try different approaches of explaining your logic. Practice composing succinct thoughts. Seth Godin does this well.

Beyond being a stronger and more adaptable leader, learning new skills is fantastic for brain health, creates more opportunities to connect with others and increases your value to current and future employers.

Have fantastic week.

Dennis Hosking
Managing Director - HealthyPeople

This article was inspired by this one by Sharlyn Lauby

Employers downloading CVs this week
How's your team? Would you like to network with some local candidates?
Goodlife Prahran | Fenix Fountain Gate | Genesis Berwick | Fenix Mooroolbark | Plus Fitness 24/7 St MarysCHM Melbourne | Genesis Camberwell | Goodlife Balwyn |

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Are you kissing enough frogs? (and where to find them). : 27 Jan 2013

One thing I've learned after meeting a few managers recently is that they're all playing a numbers game. Their experience reveals that, to get the right people on board, you've got to meet a lot of people. It seemed appropriate, therefore, to put together an article for all managers on the value of 'kissing a few frogs'.


You’ve heard the saying “You have to kiss a lot of frogs before you find your prince,” well the same logic applies to finding the best candidates. If you want a prince (or princess) for your business, you've got to grab the opportunity to kiss a bunch of frogs when it arises.

A Meeting Is a Kiss
Each time you contact a candidate you're on a fast track to finding the professional prince (or princess) you're looking for. On the other hand, the less frequently you network with candidates in your area, the lower your chances of building an optimal team. Until you have a conversation with someone and learn more about them, you can never know what the potential is. The more frogs you kiss, the better your processes will become for identifying the frogs sooner rather than later.

---

Club Manager - Outfit 24 Nundah.
We're looking for a motivated, skilled & proven Club
Manager to take our newly opened club to its
membership capacity. Fitness sales & management
experience is required. [more]

---

An Interview Is a Kiss
Obviously not all interviews will translate into job offers. In fact, the majority of them won’t. But each interview is a kiss. It offers potential. Do you have a process of regularly interviewing candidates? When I was a Personal Training Manager, experience showed that for every three Trainers I put on, I would lose two - either from the new recruits and/or existing staff. In any case, the net gain from three appointments was one extra team member.

It's important to interview, and interview often. Whether or not you're hiring right now is irrelevant. If a great candidate shows up with a CV and they pass your initial assessment, make a time to get to know them. You never know what's going to happen tomorrow. Never turn down the opportunity for a kiss. How much is a great employee (or PT rental) worth to your business?

Even a Job Offer Is a Kiss
All signs pointed to the fact that you had found your prince (or princess)! But, alas, the fairytale candidate turned out to be a bust. It happens. The frog we thought was a prince was, in fact, just a pretty good looking frog. Look for the moral of the story (there always is one) and get back into kissing more frogs! I've never met an employer or manager (myself included) that doesn't have a horror story or two to tell.

---

Club Manager Opportunities available with Jetts - ACT
We are looking for seriously skilled and qualified
Club Managers to maximise opportunities and drive
our Manuka & Tuggeranong clubs to their operational
capacity. [more]

---

Finding Frogs is a Lot Easier Than It Used To Be
Given that searching for Frogs should be done on an ongoing basis, following are a number of ways to find staff outside of posting job ads;

  • Existing staff - If they're enjoying their job, do they know of anyone else that may enjoy working with you as well.
  • Members/clients - Do they have friends or family that might be interested in a fitness role?
  • Social networks - Invite friends and followers to send in an application for consideration
  • Your web site - Make the careers link prominent and encourage visitors to send in a CV.
  • HealthyPeople - The undisputed leading source of fitness candidates on an ongoing basis (and, ahem, for job ads)

So get out there and kiss a few Frogs. If you've kissed a frog and the story is something other managers may appreciate, please send it through.

Have fantastic week and don't forget to check out some of our frogs!

Dennis Hosking
Frog Wrangler - HealthyPeople

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Bridging the Gap Between Employers and Job Seekers : 14 Feb 2013

Connecting with the best staff in the current climate is more than just posting an ad to Seek, it's about having a presence, building engagement, creating a following and essentially demonstrating the values you look for in other people. In today's article the aim is to provide you with some ideas as to how we can bridge the gap between your business and potential candidates...


Despite the number of job seekers about, many fitness employers lament the lack of appropriately skilled/experienced candidates.


Part of the problem could be the difference between how employers and job seekers think and behave. In other words, could employers connect with a higher caliber of candidate by tweaking their recruitment ideas?

Following are five areas where the disconnect between recruiters and job seekers is most likely to occur and how things might be addressed:

1. Job-search sources: Job seekers use an average of five sources in their job search, including job boards, the company career website, social media, search engines and peer networks. Employers tend to be creatures of habit; usually using one or two tried-and-true sources for job advertising. What could your business be doing to ensure your job ads are more easily (and frequently) found by job seekers? (For the record, all HealthyPeople ads are posted to no less than four social networks, two popular job boards, RTO job sites and emailed directly to potential candidates.

2. Job titles: When it comes to job titles, recruiters and job seekers are sometimes speaking a different language. A jazzy new title for your Membership Sales Consultants is fine, but it is going to match the words that job seekers are likely to put into search engine? Job titles and details should be descriptive but concise. It's worth noting that, while job seekers are unlikely to wade through your lengthy description when applying, it won't necessarily stop them from applying. They're just taking less note of what you're really looking for.

---

Membership Manager role - Windy Hill Fitness Centre
Lead & motivate a team of Membership Consultants,
ensuring they're successful. You'll be committed to
developing people and possess a flair for communication.

[more]

 

---

3. The application process: Thanks to modern technology, today's job seekers expect ease and speed in the job application process. Candidates may be lost when required to answer lengthy application forms or take part in a drawn out interview process. It's not just the immediacy of a response that impacts on the candidates you have to select from - if your hiring process doesn't begin for days (or weeks), you may be losing out to other employers (including our own shortlisting service) that are following up with the best candidates within hours!

4. Brand perception: The best fitness job seekers aren't just looking for jobs; they're looking for a place to fit in. They want to work for an employer where they feel comfortable culturally and have opportunities to grow and develop. Often the first place a proactive job seeker (the type you want) will start researching you is on your 'About Us' page. Regrettably this page is rarely used by employers to full advantage. This page should reflect who you are as a business and your mission, values, etc. Images are great and ideally the page should be updated often. Naturally, social media is the next place job seekers will look. There's no need to be on all social media, but whatever you are using (Facebook, Twitter, LinkedIn, Google+ or YouTube), by updating regularly you'll not only keep both clients and potential employees engaged, you'll provide followers with greater insight into you as an employer.

---

Sales and Marketing Manager role with Genesis Melton
Use your experience & passionate to lead our sales
team to success! This is an excellent opportunity to
become 2IC, developing into a Club Manager Role.
[more]

 

---

5. Engagement: The best candidates respond well to ongoing engagement throughout the hiring process. They expect to receive emails or text messages with information about their application status and even new job opportunities (one of the drivers behind our weekly newsletters). The greater your effort to engage job seekers, the better their perception of your business will be. Too often we field calls from great candidates that have heard nothing from an employer long after their application was submitted.

Regardless of business size, employers should be diligent about setting themselves up as an employer of choice, making the most of modern technology to both connect with and engage potential candidates. The long term benefit of all this is a faster, more efficient and more engaged hiring process. 

The marketplace for great workers is competitive, but those employers who make the effort to connect with the right candidates and keep them engaged will find themselves well ahead of the curve.

Have a fantastic and profitable week.

Dennis Hosking
Managing Director - HealthyPeople

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14 Brilliant (and revealing) Interview Questions, Networking in April : 20 Mar 2013

There are not many opportunities to get in front of potential staff in an informal situation, so all the more important that you get yourself to Fitzroy on Friday the 12th of April at 4pm. We've got a number of people coming along for a networking opportunity and WE WANT YOU to be a part of it! Email Becky for more details.

Interview questions: Everyone has them. And everyone wishes they had better ones.


Jeff Haden of Inc. Magazine recently asked employers from a variety of fields for their favourite interview question. Many, if not all, of these questions are easily relevant for our industry and provide fantastic opportunities to gather more than the normal insight on applicants. This article has been truncated/adapted for our industry. To view the original article (with more details from the different employers), click here.

14 Brilliant (and Revealing) Interview Questions...


If we're sitting here a year from now celebrating what a great year it's been for you in this role, what did we achieve together?

This is a fantastic way to find out what sort of thought the candidate has put into the role. It also sheds light on what they hope to achieve for themselves and the business. How much do they really know about the direction your business is heading?

When have you been most satisfied in your life?
What sort of things are important to this candidate? How does their life outside of work correlate to the goals of the business? Is this person a good match?

If you got hired, loved everything about this job, and are paid the salary you asked for, what kind of offer from another company would you consider?
Brilliant! Can they be bought? The answers to this question can only surprise.

---

Regional Business Manager - Genesis Brisbane
An opportunity has become available for an
experienced leader/manager to develop the
business interests of Genesis Fitness in five sites
across the Brisbane Region. [more]

---

Who is your role model, and why?
Can give a good idea as to what sort of thought the candidate has given to their own personal and professional development. It's good to know what sort of person someone aspires to be.

What things do you not like to do?

It can be easy to assume that an applicant is aware of all elements of a role and determined to succeed in all areas. If you discover that they don't like having to deal with people first thing in the morning and they're going for a personal training role, alarm bells should start ringing.

Tell me about a project or accomplishment that you consider to be the most significant in your career.
Discussing a single accomplishment is an easy way to open doors to additional information and insight about the person, their work habits, and how they work with others.
Tell me how... This is one I've used most often. Drilling down to the details is where you can discover a hidden gem or a potential nightmare.

What's your superpower, or what's your spirit animal?
What a fun question! Would definitely spark an interesting discussion on perceived strengths. May even help ascertain the suitability for the role. Having a spirit animal as a mouse, for example, would not likely bode well for sales.


Why have you had x amount of jobs in y years?
There is nothing inherently wrong with moving from job to job - the reasons why are what matters. The answer can reveal loyalty and reasoning processes. Do they believe someone always keeps them down (managers, bosses, etc.)? Do they get bored easily?

---

Club Manager opportunities available in the ACT!
We are looking for seriously skilled and qualified
Club Managers to maximise opportunities and
drive our Manuka and Tuggeranong clubs to their
operational capacity. [more]

---

We're constantly making things better. We leverage technology or improve processes. In other words, we strive to do more - with less. Tell me about a recent project or problem that you made better, faster, smarter, more efficient, or less expensive.
Good candidates will have lots of answers to this question. Great candidates will get excited as they share their answers.

Discuss a specific accomplishment you've achieved in a previous position that indicates you will thrive in this position.
Past performance is usually the best indicator of future success.

So, (insert name), what's your story?
According to Richard Funess from Finn Partners, "The question, as obtuse as it might sound to the interviewee, is the beginning of a story and in today's world of selling oneself, or one's company, it's the ability to tell a story and create a feeling that sells the brand - whether it's a product or a person". In our industry, where clients are often buying into the philosophy as much as anything else, this answer here could say a lot about the fit for the organisation.

What questions do you have for me?
The questions a candidate asks can be as revealing as the answers they provide.

Tell us about a time when things didn't go the way you wanted.
This is a great question for learning about how a candidate deals with adversity, problems or plain ol' bad luck. Answers tend to fall into three basic categories: 1) blame 2) self-deprecation, or 3) opportunity for growth - no matter who was responsible.

Do you have a favourite interview question? Please send it through.

Have a fantastic and profitable week.

Dennis Hosking
Managing Director - HealthyPeople
Thank you to Geoffrey James for the inspiration

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Are You Ready To Be Interviewed By The Candidate?, A New Way to Reach Graduates. : 01 Apr 2013

In the last week we launched a new service for RTOs and other training institutions to promote their students and graduates directly to employers. It also provides an opportunity for employers to post ads directly to a specific RTO job board, for FREE! From now on, we'll be asking employers if they wish to connect with any of our participating schools. Last week we set up the first RTO on our list, the AFA. If you're an RTO interested in fostering your own industry network and making it easier for employers to contact your students, email me today.

Speaking of 'industry', don't forget to get your RSVP in for 'touchbase', our first industry networking event; 4:00pm to 6:30pm, Friday 12th April, Commercial Club Hotel in Fitzroy.


When interviewing candidates, many employers allow time for the candidate to ask a few questions.
These questions can often be as illuminating as any answers. But what about your response to these questions? If you have a great candidate asking insightful questions, do you have the answers to match?

Great candidates ask questions because they're evaluating you, your business - and whether they really want to work for you.

Here are five questions a promising candidate might ask, and even if they don't, knowing the answers can only assist you in the hiring exercise.

What do you expect me to accomplish in the first 60 to 90 days?
Great candidates want to hit the ground running. They don't want to spend weeks or months "getting to know the organisation." They want to make a difference as soon as possible.

What exactly are you hoping the incumbent will achieve in their first three months? Are you absolutely clear on your expectations. Are your expectations realistic? Mapping out exactly how you expect things to unfold will provide the clear direction a leading candidate will be looking for.

---

Fitness Division Coordinator - Genesis Morayfield
Consider yourself a strong leader, looking for career
development and like to be challenged? Mentor &
grow our Fitness Division! PT experience essential.
[more]

---

What are the common attributes of your top performers?
Great candidates also want to be great long-term employees. Every organisation is different, and so are the key qualities of top performers in those organizations.

Great candidates want to know because 1) they want to know if they fit, and 2) if they do fit, they want to be a top performer.

Have you determined exactly what it is about your star performers that makes them so good. More than a fit for your position description, what attributes would make a candidate a leading player in your business

What are a few things that really drive results for your business?
Employees are an investment for your business. That is, every employee should generate a positive return on his or her salary (Otherwise why are they on the payroll?).

As an example, the best Personal Trainers can influence member retention rates, training income and overall moral within your facility.

Great candidates want to know what truly makes a difference. They know helping the company succeed means they succeed as well. Can you clearly identify how your successes are aligned?

---

Assistant Club Manager - Jetts Tuggeranong ACT
This Assistant Manager role is 15 hours per week
and the balance of your time is an opportunity to
build your own successful PT business within our
club. [more]

---

What do your employees do in their spare time?
Happy employees 1) like what they do and 2) like the people they work with.

This sort of thing can be pretty important for a great candidate with a few job options. They want to make sure they have a reasonable chance of fitting in.

Naturally you're not expected to keep tabs on employees when they're off work, but having some knowledge of their background not only shows you have an interest in your staff, any details you can provide will give a candidate more insight into who they'll be spending their time with.

How does your business intend to deal with...?
The fitness industry is always evolving. Not only are there new trends and training styles to contend with, but the addition of new players in any area, whether a new boutique studio or a big-box facility, can have a significant impact on income.

Good candidates are always interested in opportunities for growth and advancement. And if they do eventually leave, they want it to be on their terms and not because you were forced out of business.

Great candidates don't just want to know what you think on a specific topic; they want to know what you plan to do - and how they might fit into those plans.

The best recruiters will treat any interview as a test for both the candidate AND their business. After-all, the only thing worse than losing too much time on an interview that's going nowhere is to lose a great candidate because you failed to make the best impression as an employer.

Have a fantastic and profitable week.

Dennis Hosking
Managing Director - HealthyPeople

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PLATINUM RECRUITMENT SOLUTION : 09 May 2013

What if you could employ someone full time to source the best local Sales and Personal Training candidates?

You wouldn't have just a complete sales team, you'd employ the most profitable sales team ever!

You'd have the strongest team of Personal Trainers because you'd always be interviewing great new people.

Unfortunately, very few employers can justify the additional $60,000+ it would cost for a professional with that sort of network and experience.

BUT, what if you found someone that could do this for $2.95 an hour?

And what if that hourly rate included all job ad fees and a HealthyPeople Business Membership. 

They could write, edit and refresh all ads on a monthly basis, field all applications, interview and brief candidates on the nature of available roles. They would also review new listed candidates on HealthyPeople for potential stars and, in all cases, send through the details of successful candidates to the relevant recruiting manager.

You'd only ever deal with candidates that have been screened, phone interviewed and briefed on the nature of the role.

This service is available now as part of our new PLATINUM RECRUITMENT SOLUTION!

If you have a team of Membership Consultants, Personal Trainers and other related staff, and understand the benefit of an ongoing recruitment solution, we're offering you 12 months of premium candidates for $511 per month. That's the equivalent of just $2.95 per hour, full time!

Put some pleasure back into running your business - Call Dennis on 0414 481 525 to get started.