Blogs 

» Have you considered streaming your group fitness classes? : 06 Mar 2012
» Forget predictions, here's 10 Skills Every Leader Should Develop In 2013 : 07 Jan 2013
» Achieving Success in the Business of Fitness - Panel session : 15 Jul 2013
» Unique owner / manager opportunity with CHM in Melbourne South : 01 May 2014
» One Thing That Really Cheeses Off Job Applicants : 17 Mar 2015


Have you considered streaming your group fitness classes? : 06 Mar 2012

Have you considered streaming your classes to your members, or even selling a 'streamed classes only' membership?

The Flirty Girls of TorontoIn a recent CNN article, Studio owners in Ontario, Canada have spoken of their success in integrating both live and on-demand classes into their product offerings. Kristin Knee of Flirty Girl Fitness says "Subscribers can log in at home and participate in classes like 'Bikini Bootcamp' or 'Hottie Body Boxing' from their living room. The classes stay online for 24 hours and then are replaced with the next day's workouts. Unlimited subscription passes are $15 a month."

Why live classes over a DVD? Knee says "You know you have a (workout) DVD, and it's an awesome DVD, but the girl tells the same joke every day. This is always live, always fresh, and you feel like you're there."

Curious to know more I went to the Flirty Girl Fitness information page for their streamed classes. There is a bunch of answers to many questions you might have about this service (as well as a number you probably haven't thought of). I had a look at one of their example classes. While the sound was great, the image seemed to stutter a bit, but this may have had more to do with the notebook I was using to access it. You can visit their live site here.

Here are a few factors that suggest streaming classes may not be far off the Australian fitness landscape;

Firstly, in Australia in 2011, YouTube outstripped all the usual social media suspects (including Facebook, Twitter and Google+). There is a considerable increase in the use of video content as a source of expertise, information and entertainment. Which is no surprise given the ease with which we can now create and view video on phones, tablets, notebooks and computers.

Secondly, the recent surge in the number of 24/7 hour facilities demonstrates that clients are enthusiastic about having greater flexibility in the way they make the most of a clubs available services (not to mention cheaper monthly fees).

Finally, with so many people prepared to gain a fitness qualification online, why wouldn’t there be even more people interested in being coached to fitness online?

Is it likely that streaming classes is going to become the norm? Probably not. But when you consider the increase in the use of video across the board, an acceptance of online fitness courses, an and a client push for greater flexibility in the way they use your services, I would be more surprised if there wasn’t a single facility that considered adding this type of service to their income stream.

If you’re streaming classes, considering it or know of someone doing it, please let me know. I’d be happy to provide some free publicity.

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Forget predictions, here's 10 Skills Every Leader Should Develop In 2013 : 07 Jan 2013

Welcome to 2013! We hope your are set for a fantastic year in the health and fitness business.

There are very big things happening around HealthyPeople at present. We have a new site launching soon that will provide employers with the ability to tap into students and graduates from local Universities, TAFEs and RTOs. If you'd like to be informed of progress, please contact me via this link.


If you have specific employment/recruitment related events throughout the year, please let me know. We're always keen to share this information with our subscribers.

Enjoy the article...


Forget about your predictions for 2013, why not get stuck into the things you can directly influence.

As an industry leader (or aspiring industry leader), there are a number of skills that will help you get more out of this year, whatever happens. The more you develop these skills, the better equipped you are for anything the industry might throw your way.

1. Arithmetic - Maths is cool. Especially in business. Learn how to create and use a spreadsheet to your best advantage. Numbers matter and what gets measured gets done.

2. Business and Accounting - I'm not saying you have to become Gordon Gecko, but a greater appreciation for what can make a business rise or fall is a healthy thing.
   
3. Curation - There is so much information available to us, being able to find the right data at the right moment is crucial. Knowing how to locate accurate and timely information on all things is critical to our success.

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Fitness Division Coordinator needed at Genesis Gosford.
To support our growth and ongoing demand for Personal
Trainers we are looking for the best of the best to be our
Fitness Division Coordinator. [more]

 

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4. Decision-Making - Consensus building is an art. And it’s not the answer for every type of decision. Knowing when to make decisions independently and when to involve others is important. It’s equally important to realise when a decision must be made and when to wait a few days or weeks.

5. Networking - To survive in business, a person must have a network. Leaders should constantly build relationships. You never know who might be able to open a door or share knowledge. Never, ever pass up the opportunity to meet people.

6. Problem Solving - Business is all about fixing problems. Learning a system for identifying, analysing and solving problems will improve both your personal and professional life.

7. Public Speaking - You don’t have to be a keynote speaker or facilitate a full-day workshop. But do get comfortable with standing up in front of a crowd and talking. At minimum, be able to articulate who you are and what you do for a living.

8. Recreation - Adopt a work hard/play hard attitude. Be the best business leader you can be. Then find the time and the activity to keep you grounded.

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"We had a great response from the ad and seems we have
found what we need."

Lydia Docking, Jetts Neutral Bay

 

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9. Self-Management - Know yourself. Know how to manage yourself. Be confident and comfortable identifying when you’re stressed or struggling. Recognise what energises you and what drains your energy. The more leaders understand about themselves, the better they will manage their own behaviours.
   
10. Writing - This last one might sound silly…but know grammar basics. More importantly, refine your writing style. Try different approaches of explaining your logic. Practice composing succinct thoughts. Seth Godin does this well.

Beyond being a stronger and more adaptable leader, learning new skills is fantastic for brain health, creates more opportunities to connect with others and increases your value to current and future employers.

Have fantastic week.

Dennis Hosking
Managing Director - HealthyPeople

This article was inspired by this one by Sharlyn Lauby

Employers downloading CVs this week
How's your team? Would you like to network with some local candidates?
Goodlife Prahran | Fenix Fountain Gate | Genesis Berwick | Fenix Mooroolbark | Plus Fitness 24/7 St MarysCHM Melbourne | Genesis Camberwell | Goodlife Balwyn |

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Achieving Success in the Business of Fitness - Panel session : 15 Jul 2013

On Friday August 9th I'll be a part of a panel discussion with Carl Ziebell (Adrenalin Health) and Natasha Holmes (Advance Fitness Clubs/Advance Fitness Marketing).

It's called 'Achieving Success in the Business of Fitness' and it's a part of Victoria's Small Business Festival.

We'll be talking about key challenges and solution strategies for fitness business managers. Details as follows:

Where: Fed Square, Melbourne CBD
When: Friday 9th August from 11.30am to 1.30pm.
Tickets: $25 and space is limited.
To book: Contact Carl on 0411 636 666 or our office on (03) 9038 8616.

 

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Unique owner / manager opportunity with CHM in Melbourne South : 01 May 2014

Here's a very unique opportunity to become an owner/manager. CHM have an opportunity for someone to take over the management of one of their corporate facilities. Details as follows...

"Looking to run your own business but don't want to have to stump up the upfront capital? We have a unique opportunity to take on your own fitness centre with no upfront costs. Located within the City of Glen Eira, SE Melbourne. Fully equipped. Current income from memberships exceeds outgoings (ex wages). If you want to run your own show, but with the support of one of Australia’s leading fitness companies, then we’d love to hear from you.

You'll need outstanding communication skills, some promotion and marketing experience, a passion for improving health and all the necessary hands on fitness qualifications to act as an owner/manager."

Contact Mark Hall - Mark.Hall@chm.com.au, 0406 205 598

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One Thing That Really Cheeses Off Job Applicants : 17 Mar 2015

Job-Updates-Blog

As we gather more feedback on what job applicants enjoy and don’t enjoy about the job application process, one thing comes up again and again….

Never hearing back from employers regarding their application.

Sure, it’s fair for any applicant to assume that if they’ve had no word from an employer, they’re no longer in the running for the job. The problem is, as a candidate, until you completely give up hope, you’re left waiting anxiously for any word on your application progress.

This can manifest itself in email and phone enquiries to employers, which is interrupting to our day to day schedule. It doesn’t look good for the candidate and can be an annoyance / interruption for the employer.

Do you want to attract the best candidates?

The best candidates want to know that you’re on top of things. They want to know that you care. And keeping applicants informed of the recruiting process goes a long way towards answering both these questions. It shows a level of respect for those that applied and sets a benchmark for how your (future) staff are to operate when working under your banner.

Here’s TWO WAYS that HealthyPeople can help you make the best possible impression with applicants.

FIRSTLY, use the HealthyPeople Job Feed.

This is a new micro blogging tool attached to every job. When logged in, head to your ad preview and select ‘View Feed’ or ‘Add post’. Both of these take you to a page where you can contribute to the post attached to your job. For example, when the ad is first listed, post to the Job Ad Feed that you’ll be updating applicants on progress via the feed. You can also invite contributions from those that would like to know more.

Not only is information in one place for other candidates considering the role, one update saves you notifying many. That is, you’re able to provide candidates with the desired feedback on general progress without taking more than a couple of minutes from your schedule.

SECONDLY, get HealthyPeople to notify unsuccessful candidates.

As part of our job advertising service we can send ‘Thank you, the position has been filled’ letters to candidates that were unsuccessful with their application. Again, this is a gesture that shows respect for those that applied and increases the standing of your business as an employer of choice.

The recruiting process has leveled out considerably in recent years. We believe our Job Ad Feed takes things even further. Smaller businesses are now able to punch well above their weight with time saving tools that provide greater reach and larger employers have the ability to put greater personality into their recruiting process.

For more information on our Job Ad Feed or our ability to notify unsuccessful candidates on your behalf, please don’t hesitate to be in touch.

Regards,

Dennis Hosking,

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