Blogs 

» Now recruiting - HealthyPeople is growing and we need some help. : 15 Sep 2011
» Full time Pilates and Yoga instructor role on Hayman Island : 17 Oct 2011
» Give your resume the psychological edge. : 25 Oct 2011 - 1 Comments
» Track your job and employer profile applications via 'My applications'. : 30 Oct 2011
» DemonBells, art in motion. : 03 Nov 2011
» FREE Seminar with Prof. Paul Taylor - Sharpening The Axe : 04 Nov 2011
» Unique studio manager role in Prahran : 06 Nov 2011
» HealthyPeople welcomes the MIMT graduates to our community : 08 Nov 2011
» Solid career skills - The art of a good apology : 09 Nov 2011
» Top 5 Tips for Getting a Start in the Fitness Industry : 17 Nov 2011 - 3 Comments
» 31 Timeless Sayings To Help You Grow Your Blog & Business : 26 Nov 2011
» What's the value of being older in the fitness industry? : 01 Dec 2011 - 17 Comments
» HealthyPeople is please to support the ANZFIS for 2012 : 07 Dec 2011
» Father's sperm may pass on obesity. [from The Age] : 12 Dec 2011
» Changes to the professional registration process : 13 Dec 2011
» Could your Facebook get you fired? : 15 Dec 2011 - 1 Comments
» The juicy bits of the last week in recruitment in our industry [video] : 16 Dec 2011
» An interview with Sonny Pearce on working in Corporate Health [video] : 21 Dec 2011
» An interview with Matt Thom from Fitness Kick. : 03 Jan 2012
» Physical Education and the New World Order [toilet graffitti] : 08 Jan 2012 - 2 Comments
» Your new HealthyPeople profile can include a video CV and social network links : 31 Jan 2012
» Step into Life Camberwell - FOR SALE : 06 Feb 2012
» It's time to give away some cold, hard CASH for your video CV! : 08 Feb 2012
» Turn your CV documents into PDFs - Two good reasons : 23 Feb 2012
» A big welcome to the Onfit Training graduates! : 03 Mar 2012
» Industry ads of yesteryear - Check out what mattered : 06 Mar 2012
» There's no excuse to exercise, after-all, it could be snowing! : 08 Mar 2012
» An invitation to contribute to our blog : 21 Mar 2012
» An interview with Daniel Wilson about Healthy Returns : 05 Apr 2012
» 7 THINGS TO AVOID if you want the job interview... : 06 May 2012
» What happens to your CV after you click 'Submit' : 11 Jun 2012
» Gap filling or Gap proofing - HealthyPeople is there for you : 15 Jun 2012
» Your essential job application checklist : 08 Jul 2012
» Fitness First are on a recruiting drive for CGMs across Australia : 23 Aug 2012
» Get yourself in front of all employers in your preferred locations IMMEDIATELY! : 21 Sep 2012 - 4 Comments
» Getting Fired - Is this closer than you think? : 18 Oct 2012
» The unwritten rules for fitness industry jobs : 02 Nov 2012
» 4 steps to a great first impression, an overseas opportunity, kids of fitness professionals : 11 Nov 2012
» Why fitness professionals should start blogging : 22 Nov 2012
» Always prepare for the next job, Free movie tickets, Management jobs w Fitness First : 30 Nov 2012
» Six essential interview tips, Set yourself up for the New Year : 14 Dec 2012
» How to ace the 10 minute interview : 07 Jan 2013
» Top 10 Things To Mention In an Interview, Our Record Month... : 27 Jan 2013
» This Valentines Day Why Not Romance Your Job? : 14 Feb 2013
» Boost Your Career Potential With Twitter : 26 Feb 2013
» 9 Essential Truths About Your CV, An Industry Meet, We're now 30,000 strong! : 08 Mar 2013
» Why Good Grammar Matters, HealthyPeople Catch Up Details, Words From Pete Gleeson : 15 Mar 2013
» Don't Blow your Chances Before the Interview, A FILEX Tip, Business Panel Alert : 01 Apr 2013
» Overqualified? Don't Get Overlooked, New Opportunities, Psst..., Multi Ad May : 06 May 2013
» CLUB OWNER / OPERATOR ROLES available with JETTS : 24 Jul 2013
» How to Disagree With Your Boss and Keep Your Job, Networking Event, Jobs Aplenty. : 17 Oct 2013
» TouchBase Industry Meet Up, Melbourne - BE THERE! : 23 Oct 2013
» Club Manager candidates for Melbourne's East [we're unofficially looking] : 14 Jan 2014 - 2 Comments
» New region - Mandurah & Peel in Western Australia : 04 Feb 2014
» New Employer Profiles - Girrawheen (WA) and Kensington (VIC) : 05 Feb 2014 - 2 Comments
» Getting started as a Personal Trainer can be a daunting prospect. : 21 Feb 2014
» Toowoomba & Darling Downs are on the fitness map. : 21 Mar 2014
» Experienced Club Manager needed - Fernwood Ferntree Gully : 06 Jun 2014
» Fantastic opportunity for professional and personal growth with a Melbourne RTO : 17 Aug 2014
» A paid gig in in the industry while getting your PT qualification (Gladesville) : 19 Aug 2014
» How to Dress for a Personal Training Interview : 07 Jan 2015
» Check out our new Professional Development Calendar : 14 Jan 2015
» Employed, Rental or Own Business – Pros and Cons for Each as a Personal Trainer : 17 Mar 2015
» Insurance and Recognition for Industry Professionals via FITREC : 25 Apr 2015


Now recruiting - HealthyPeople is growing and we need some help. : 15 Sep 2011

HealthyPeople is growing and we need some help.

Check out our ad here.

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Full time Pilates and Yoga instructor role on Hayman Island : 17 Oct 2011

It's always a pleasure to advertise unique fitness roles.

Best get in quick as this job on Hayman Island is only running for another week.

View the full details and apply here.

A genuine seachange opportunity!

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Give your resume the psychological edge. : 25 Oct 2011

Getting an interview is as much about the layout of your application as it is about your actual qualifications and experience. Following are some research-backed tips to give your CV the pyschological edge.

1. Keep it relevant (Knouse 1994). There is no point banging on about qualifications or experience unless they relate to the job you are applying for. If you don't have a great deal of industry experience, pay attention to the next point...

2. Use competency statements (Bright & Hutton, 2000). I often hear from fitness employers that they will hire for personality and train for skill. If you do not have a lot of industry experience, highlight your staff or client interactions in previous roles.

3. Make the most of your looks! (Watkin and Johnston, 2000). If the quality of your application is high, a photo won't generally make a difference. However if your CV is not so great, studies show that an attractive photo (preferably of yourself) can make the difference.

4. Pump up experience over qualifications (McNeilly and Barr, 1997). Of course, most jobs have qualification requirements. The thing is, qualifications are relatively easy to get, experience is what make the professional. Whether your experience is industry specific or industry relevent (see point 2. above) use this to grab the attention of the employer.

5. Make it punchy but keep it short (Earl et al., 1998). Provide ample information to justify an interview but DO NOT go over two pages. Any longer than two pages and employers find it 'off putting'.

6. Avoid using creative layouts (Arnulf et al., 2010). Research suggests that employers are less impressed by 'creative' layouts than by 'formal' layouts. So, just keep it simple.

We hope that 'applicant fit' is the only criteria by which employers judge each application. In reality, sifting through resumes is a human process. Use the above information to avoid ending up on the reject pile.

With thanks to PsyBlog: Understand your mind.

Do you know an employer looking for staff? Give us a 'heads up' and if we provide a service, we'll send you a $20 itunes card.

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Track your job and employer profile applications via 'My applications'. : 30 Oct 2011

In response to a number of suggestions I am pleased to announce the release of two new features for confirming and tracking your applications.

In the first instance, we amended the application confirmation emails to show the business name and location - especially relevant when multiple applications were made on the same day.

The second feature, released yesterday, is a readily available list of all applications made via HealthyPeople.

To view, log in to HealthyPeople, select the 'My applications' link on your welcome page. The resulting page will show a list of application dates, business names, locations and contact persons. There is also a link to view the cover letter you sent with each application.

As ever, any feedback you have on this new service is welcomed.

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DemonBells, art in motion. : 03 Nov 2011

Give your workouts a little artistic flair (and no small amount of attitude) with DemonBells.

Created by Ryan Williams, a former Navy SEAL, they are 'beauty in movement, elegance in form, and aggression and passion in art'.

demonbells demonbells demonbells demonbells

(images will click through to the DemonBell site)

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FREE Seminar with Prof. Paul Taylor - Sharpening The Axe : 04 Nov 2011

This is somewhat late notice - I only found out about this this morning - but if you have not heard Paul talk and you will be in Melbourne next Tuesday evening, this would be worth attending.

I expect it will be tailored more towards the general public however I have no doubt there will be valuable and thought provoking information for industry people. Oh, it's also a good chance to check out the Acumotum facility!

From the original email:

When: Tuesday 8th November
Time: 7:30pm (60mins)
Where: Ground Floor, 128 Commercial Rd Prahran

We are so excited to have our very own Prof Paul Taylor giving us an incredible FREE seminar.

Catch Paul between his overseas corporate presentations to learn the latest and best of what he has.

In this seminar you will learn how to;

1. Live a long and quality filled life
2. Prevent disease such as obesity and diabeties
3. Understand your body and brain as one big eco-system

This is scientifically proven, cutting edge information that large corporations pay the big bucks for! Furthermore if you've ever attended one of Paul's talks you'll know that there's bound to be a touch of Irish humor and fun.

Everyone is welcome including your friends, family and work mates. We just ask that you call to reserve your seat as space is limited.

A note from Prof Paul on what you will learn;

A person who does not take time for exercise and positive lifestyle rituals is akin to the axeman who does not take time to sharpen his axe.

It is undeniable that there has been a recent explosion in lifestyle diseases, with existing epidemics in obesity and diabetes and a predicted exponential increase in the incidence of Alzheimer's disease and other mental illnesses.

This seminar will give you the tools to ensure you don't become a statistic, but instead live a long, quality-filled life.

Using data from a recent clinical trial conducted in conjunction with the Brain Sciences Institute at Swinburne University, I will teach you the multitude of benefits to the Body and Brain from positive lifestyle intervention.

We will also explore how the body and the brain are one, big eco-system and what you can do to optimize yours!

Have you sharpened your axe today?

Call Acumotum today to reserve your seat on 03 9516 8888.

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Unique studio manager role in Prahran : 06 Nov 2011

At the risk of Paul Taylor overkill, coincidentally Acumotum sent through an ad for a Studio Manager.

Apart from working with Paul (Biggest Loser Consultant, presenter of Channel ONE HD's TV series, Body Brain Overhaul and a peer recognised presenter - Network), you'll also be rubbing shoulders with Dominic Dos Remedios (Manager of PT Academy - same building - and former national fitness manager for Fitness First) and a wealth of other accopmplished fitness leaders.

Demonstrated experience in fitness management and sales required.

For more information on this role and to apply, head here.

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HealthyPeople welcomes the MIMT graduates to our community : 08 Nov 2011

We're pleased to be providing MIMT graduates with greater reach in the quest for massage jobs and opportunities.

If you'd like to learn more about the MIMT, please view their page here on HealthyPeople.

To those graduates now registered with HealthyPeople, please don't hesitate to be in touch if you have any questions or feedback.

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Solid career skills - The art of a good apology : 09 Nov 2011

The time will often arise in your professional (and personal life) where you have considerably more to gain by accepting responsibility for your actions that in trying to defend them. Apart from maintaining positive working relationships with others it also gives you the chance to determine where you could have saved the situation. Especially at those times when you feel as though someone 'should have known better'.

So what makes for a good apology?

If you're going to say it, feel it! Albert Mehrabian stated in the 60's that when talking about feelings and attitudes, communication is 55% 'facial', 38% 'tone of voice' and only 7% relating to 'what's being said'! So if you are going to apologise, why not get the best bang for your buck and make it convincing.

Make it clear, brief and direct. Do not sugarcoat and do not be vague. Your apology should be specific and should acknowledge the hurt or damage done. Take responsibility for your actions (now is definitely not the time to be apportioning blame), state your regret and, for good measure, include what action you will take to ensure it does not happen again.

Never EVER use the word 'but'! Inserting the word 'but' into any apology automatically negates it.

The sooner the better. The longer it takes to arrive at your apology, the less effective it is likely to be ('Too little, too late').

Make sure your actions are consistent. If your actions contradict what you said? any goodwill created by the apology will not only evaporate, it can also compound the damage done.

We all have to apologise at one time or another - sometimes for things that are seemingly outside of our control. If you see the writing on the wall, take control of the situation. Apologise quickly and sincerely, then talk of ways to fix the problem and/or prevent the problem from occurring again. This is the sure-fire way to make the most of a bad situation.

In other news:
Welcome to the MIMT graduates - great to have more massage therapists in our community
Unique Studio Manager role in Prahran, Melbourne - Work with industry leaders
Demon Bells, art in motion - And you thought Kettle Bells couldn't get any cooler [pics]
We've now added a 'My applications' link for you to track your, well, applications.

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Top 5 Tips for Getting a Start in the Fitness Industry : 17 Nov 2011

Following is a few points I recently put together for the Victorian Fitness Academy.

1. Start building a solid network of industry contacts.

The more industry people you have contact with, the greater the number of opportunities that will become available.

If starting your own business (eg. as a Personal Trainer), it's great to learn from people that have achieved what you want to achieve.

When you encounter obstacles in your career/business, your contacts will become a valuable tool for helping you overcome these set-backs.

2. Focus on the areas that are of interest to you.

"If you love what you do, you'll never work a day in your life."

Make the most of your interests and experiences, it's much easier than breaking into a completely new area.

Many of the most successful fitness businesses think 'outside the box' in ways and areas that no one had previously considered.

3. Do every task with enthusiasm, even if only for a short time.

The health and fitness industry is small and word travels fast. Get a reputation for being great!

Even if you dislike a job, do it well while you have to and change as soon as possible.

There are many roles in the industry that may not pay as well as you'd like but provide invaluable learning opportunities. ALL successful fitness industry people I have met have done their time in a lousy job.

4. Show your enthusiasm for ongoing education.

Certificate 4 should be viewed as simply the first step in your fitness accreditation.

Become a voracious reader. Include topics such as business, personal development, industry magazines and relevant blogs. Recommendations from others are a great place to start.

Beyond the additional skills ongoing education can provide, it simply looks great on your CV.

Don't forget, it's all tax deductible.

5. Become familiar with sales.

An ability to sell can make the difference between a good business and a great business.

Many of the larger employers will provide industry leading training. This is a great opportunity to develop skills you can use in any field.

The most successful Personal Trainers I've met were not necessarily the most qualified, but they were all great at sales

Would you add anything to this list? Please use the link below to comment.

Don't forget, if you know of anyone looking for staff please let me know. If we are able to provide a service I'll send you a $20 iTunes voucher to say 'thanks'. 

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31 Timeless Sayings To Help You Grow Your Blog & Business : 26 Nov 2011

I stumbled across this slide show provided by Aman Basanti who runs a blog called 'Age of Marketing'. It is a series of great quotes that relate to all areas of business or blogging. It  only takes a couple of minutes to flick through and it's well worth the effort.

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What's the value of being older in the fitness industry? : 01 Dec 2011

I was recently asked by a fitness student what the prospects were like for an older adult in an industry where the average age would float around the early to mid 20's.

I'm not familiar with any 'age-ism' in the industry. Quite the opposite in fact, I think mature age professionals (both new and existing) have a lot to offer the health and fitness industry:

As a service based industry, connecting with clients paramount.
Mature age professionals have experiences - both personal and professional - that would be advantageous in connecting with people of all ages.

Previous professional experience can provide valuable insight.
Mature age professionals entering the industry can bring experiences and knowledge with them that unlocks new opportunities in new areas.

Positive role models are a valuable addition to any team.
Obviously it takes a particular kind of person to become the role model I'm talking about, but in the right circumstances, a mature perspective could be a welcome addition to a younger team - someone that can provide a more tempered approach to situations as they arise within a team.

What are your thoughts on mature age professionals entering the industry?
What are your experiences as an older industry professional?
Use the 'comment' link below to add to/follow the conversation.

Do you keep a blog, check out these 31 timeless sayings...


We're pleased to have already given away a $20 iTunes card in the last week. Remember, if you know of anyone looking for staff, give us a 'heads up'. If we get to help we'll reward you for your efforts.

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HealthyPeople is please to support the ANZFIS for 2012 : 07 Dec 2011

The Australian and New Zealand Fitness Industry Survey has come around again!

Started in 2008, this survey has grown year upon year and is set to break participation records again in 2012 - already more than 3500 surveys have beeen completed since the survey opened in Decemmber with 3000 of those submitted within the first four hour period!

HealthyPeople is pleased to be a part of this and encourages you to view the full details on their Facebook page.

As a part of our involvement we're able to provide our users with the trend reports as they are released - stay tuned.



While you're on Facebook, we'd love you to LIKE our HealthyPeople facebook page.

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Father's sperm may pass on obesity. [from The Age] : 12 Dec 2011

Did you see this? I grabbed this from The Age in Melbourne on the 5th of this month.

AUSTRALIAN researchers have discovered that the sperm of overweight fathers appears to carry a molecular signal that causes their offspring to inherit obesity.

The preliminary study indicates that obesity in the offspring is more evident and severe in females than males.

The work by the Robinson Institute Research Centre for Reproductive Health, at the University of Adelaide, has so far focused on microRNA expression on the sperm of mice.

The next move will be to recruit people into the study of paternal dietary signals carried in sperm and their impact on offspring.

The research was presented at the World Congress on Human Reproduction in Melbourne, which finished yesterday.

Because the transfer of the obesity factor is a biological process, not a genetic one, a father who loses weight and gets fit is less likely to pass on obesity to his children, according to the research.

A little conversation piece for you to whip out when the time is right.

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Changes to the professional registration process : 13 Dec 2011

Our registration for professionals is no longer divided into 'Free' and 'paid'.

Over the last few years we've made a number of changes to the functionality of our website. As a result, where there was once greater distinction between the paid and free registration, there is now a single point of difference - the ability to list yourself for employers to find you. With this in mind we have changed the nature of the professional registration to suit.

More specifically, we have removed;

  • The $33/year fee
  • The 'maximium three months listing over the course of a year'
  • The restriction on the functionality of the site for any registered only professionals

We have added:

  • Cheaper options for getting yourself in front of employers (as little as $6.95 for 7 days of listing - $9.95 for 2 weeks)
  • No limit to the number of times you can list yourself on the HealthyPeople website throughout the year
  • A more streamlined registration process

For those professionals with a current paid registration, the system will not request any payment for listing until the expiry of your paid registration period.

We hope that you'll find this new process easier to understand and easier to use. We look forward to putting you in front of employers when the time is right.


By early 2012 we are going to be delivering you a revolution in recruitment services. This will not just be ground breaking for the health and fitness industry, it is going to be a first across all industries!

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Could your Facebook get you fired? : 15 Dec 2011

What we share on social networks, at anytime, can have a significant bearing on our success in getting a job as well as potentially costing us a job we already have!

SmartCompany reported recently that '...more than a quarter of 1,255 recruiters surveyed use social networking sites to screen job candidates and more than half of these admitted to having turned away prospective employees based on something they've seen on Facebook or Twitter.'

A conversation I had with a Personal Training studio owner supports this. They regularly use Facebook to screen applicants and on this basis have turned down candidates that were otherwise in line for a job offer! The type of thing they look for include the posting of discriminatory comments and/or the posting of inappropriate pictures (which in our industry could be a photo of you, on a night out, utterly slaughtered).

When it comes to getting a job, it's not all bad. A third of Australian employers who screen social profiles had hired people based on positive things they had seen online.

Industrial relations lawyer Peter Vitale told SmartCompany that most of the information available on social media profiles was fair go for recruiters. ".. if the material is published and people haven't set their security settings to limit who can see what's on their profiles...it's a perfectly legitimate thing to do,".

This does not mean, however, that you're free to 'cut loose' on your workplace or bosses while your privacy settings are set to maximum!

The internet abounds with people who thought they were making comments in private or made a comment as a joke and found themselves back in the job market.

Allow me to illustrate;

In August this year the Fair Work Australia found that abusive comments about a manager were grounds for dismissal. Even though the comments were posted privately, they were seen by other workers in the company and it was considered a threat to the reputation of the company.

A recent dispute between a hairdressing salon employee and their employer found that, while there was a case for unfair dismissal, the decision was based on the limited reach of the original comment alone.

And there is this epic fail circulating the web...

facie fail

Before I wrap it up there is one other way to get yourself in trouble with social networking; overuse on work time. In May this year Fair Work Australia confirmed that 'proof of excessive use of social media during work hours may constitute a valid reason for termination of employment'.

And it's not just the hassle of finding a new job, it's having to discuss with every employer; 'Why did you leave your last job?'.
 
So remember, when expressing your views online you are doing so to a potentially global audience which is listening 24 hours a day, seven days a week. And, as long as one person has saved your comments, NOTHING can be taken back.


Recognising that employers are making use of social networking as a recruitment tool, use it to your advantage. If you have a passion for health and fitness, natural therapies or nutrition, etc., why not make your social presence reflect this passion (instead of your personal life). A dedicated Facebook page or Twitter profile listed on a CV would help anyone stand out among job applicants.

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The juicy bits of the last week in recruitment in our industry [video] : 16 Dec 2011

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An interview with Sonny Pearce on working in Corporate Health [video] : 21 Dec 2011

Have you ever considered working in corporate health?

Here's two and half minutes chatting with Sonny Pearce of Corporate Health Management. A great watch for anyone interested in getting into corporate health.

 

 

If you have any questions for Sonny that weren't asked, please send them through.

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An interview with Matt Thom from Fitness Kick. : 03 Jan 2012

What's my definition of an inspirational fitness professional?

Someone that is a positive role model for both industry professionals and the general public in the pursuit of their own success.

Matt ThomMatt Thom is someone that fits this description perfectly. He is co-founder of Fitness Kick @ Flemington (winner of 2007, 2008, 2009 Personal Training Business of the Year awards) which also provides 'not for profit' fitness services for the local community. He has won four world titles in Pairs Fitness with his partner Monica (another inspirational professional). Together they have published three books. He has worked in the industry for more than 15 years as a personal trainer, corporate trainer, presenter, motivational speaker, educator and fitness consultant. He's developed and trademarked over six effective fitness training programs and is the Victorian sensei for Australian Freestyle Kickboxing.

I'm grateful to Matt for his time in answering a few questions for this first blog item for 2012.

---

The Fitness Kick Mission is 'to help millions of people become educated and motivated to take control of their health', can you outline some key achievements to date that are bringing yourself and Monica closer to this goal?

Our mission to help millions of people increase their health and vitality may seem a huge task but Monica and I have always set big goals and high bench marks for ourselves and business. We are getting closer to this goal through the sale of our three Australian Best Selling Books, collectively selling over 15,000 copies. (It could have been millions a few years ago when we were close to signing a US distribution deal then GFC hit and that has put that deal on the back burner for now). Our mission for millions may seem a pie in the sky to some, but everything first has to be a thought before it becomes a reality!! One day, who knows…

Can you tell me a bit about Fitness Kick @ Flemington?

Fitness Kick is really about two things - Results and Service. We have no contracts, no joining fees, no session packs ? just a training system that gets results and a team that will go out of their way to help clients in all facets of their health.

What sort of programs do you have in place to attract and retain Personal Trainers?

Our retention for personal trainers is extremely high. We have trainers who have been with us for 7 years. Trainers choose to work for Fitness Kick because of our in house education and development programs, as well as flexible working hours that they choose. We attract trainers through the HealthyPeople website as well [thanks Matt - D].

Beyond Trainers, what other staff do you employ?

Fitness Kick has an energetic team of 20 vibrant professionals which consist of 11 Personal Trainers (all subcontractors), 4 Reception staff, 2 managers, a financial controller, a nutritionist and a physiotherapist.

Do require any ongoing studies or professional development of your staff?

Education is encouraged and fully supported. The 5 CEC courses I run are free to Fitness Kick Staff. Many professional development programs are paid for by Fitness Kick, like 'Facebook for Business Marketing'.

For Personal Training graduates starting out in their fitness career, what key piece of advice would you give them?

Certificate IV is only a beginning and they should seek a mentorship while constantly furthering their education and their own training. Successful trainers are role models, so 'walk the walk to talk the talk'. Choose a training style or piece of equipment and become and expert at it. It gives you an area of expertise. Also choose and go after a niche that is related to your training methods and equipment. e.g suspension training and rehabilitation works well.

Fitness Kick provides 'not for profit' services to the local community, could you provide a brief description of these programs?

Our community initiatives have been running for 5 years and include a free fitness training program that runs once a week called ‘Keeping Flemington Fit’ as well as Free educational seminars called 'Eat Yourself to Health'.

It's said that 'the secret of success is to double your rate of failure'. Is there any failure you've experienced in the process of building your business that you would share with others?

With our business model, clients must be personal trained to come in and utilise the facilities. In the beginning, we turned more people away than we joined but over the long term we have certainly attracted the right people and the culture is awesome!

What professional affiliations, subscriptions or registrations do you and/or your business have?

I am on the board of the REPS council at Fitness Australia and we meet up once every couple of months. Fitness Kick is also a Business Member with Fitness Australia. We subscribe to UltraFit Magazine and Oxygen Magazine.

What other fitness related businesses are you running at present?

We have 3 other fitness related businesses. We have a company that organises fitness programs in over 150 schools throughout Victoria ranging from boot camps to self defence programs. We also do Corporate Speaking on Wellness and run an online supplements shop at our website.

Soap box moment: What's a topic that really gets you started?

Those ‘bloody’ become a PT in 8 week Ads, but don’t get me started!!!!

Do you have a favourite fitness and/or business tool?

Favourite fitness tool would have to be the War Machine. It is a suspension training tool with a pulley, the best piece of equipment I've ever used. My favourite business software is ‘mind mapping’. Very useful for brain-storming.

If not health and fitness, what would you be doing?

I honestly could not tell you as it’s always been such a big part of my life. Maybe SAS, where you get paid to train!

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To view Matt and Monica's routines for the World Fitness Championships, head to their web site. You can also view the interview Matt did for ACA.

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Physical Education and the New World Order [toilet graffitti] : 08 Jan 2012

I saw this written on the toilet wall in a bar in Melbourne.

Did you ever expect to see the phrase 'P.E.' and 'New world order' used in the same paragraph?

I love the sentiment and the complete randomness of the outburst. This guy really needed to get this off his chest.

wall art

It reads:

"I.T. is not organic and therefore will not be relevant in the new world order. Get a real job like a P.E. TEACHER. Movement will be around forever because of instinct. Why not make money from that."

Word!

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Your new HealthyPeople profile can include a video CV and social network links : 31 Jan 2012

We were pleased to be able to let employers know who you are, what sort of work you're interested in and what sort of qualifications and experience you have...but we could do better.

Your new HealthyPeople profile allows you to include a video CV, a photo and links to your relevant social networking and/or web sites.

These days we have so many ways of expressing ourselves professionally that a CV alone no longer needs to be the sole representation of our capabilities.

Why not encourage employers to view your professional twitter feed?
Why not cut together some short clips of you training a client? Giving a presentation? Taking a class?
Have you created a Facebook page? Spruik it!
Do you have a blog? Provide the link to the RSS feed.
Encourage employers to connect with you on LinkedIn! or Google+!
A picture says a thousand words! Upload a photo of yourself that employers can view.

'Do I have to include these images and videos, etc.?'

Not at all, it's entirely your choice.

'This sounds totally AWESOME! How do I get this sorted?'

Log on to HealthyPeople, select the 'Create/edit my profile' link (note: you'll need to have set your location first) then select 'Edit view' and go crazy.

Please share your thoughts, we'd love to hear them.

In the meantime, here's a few video CV examples to get the creative juices flowing...

 

 

 

And one more for laughs...

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Step into Life Camberwell - FOR SALE : 06 Feb 2012

Via Becky McCullock - Administration and Clients Services, HealthyPeople

Run your own established franchise in Camberwell!

Step into Life offers unique outdoor, group, personal training programs which give members variety, motivation and support. As a result, it sees some of the longest membership duration periods, and happy members mean a strong franchise.

Take your drive and passion for the Fitness Industry to the next level by owning your own franchise. This is your opportunity to operate a strong established franchise with the potential for much growth in Camberwell, Victoria.

Established in 1995, Step into Life is making fast tracks with 145 franchises in Australia and 1 in New Zealand. We were also listed in BRW magazine's top 25 fastest growing franchises in Australia!

Step into Life is all about vitality, energy, support, camaraderie, community, determination and fun - not just for members but for franchisees too. It's because of these strong values that Step into Life has grown from its small beginnings to now lead the growing outdoor training revolution!

Other benefits your Camberwell franchisees includes:

  • An established base.
  • Immediate income.
  • Low entry costs.
  • All equipment provided.
  • Full training provided.
  • Part of a well established franchise with over 17 years success
  • Strong support network and ongoing training with other franchisees and State Office.
  • Proven business model for success.
  • A work/ lifestyle balance.

If that sounds like you, and you have the genuine desire to take charge of your destiny by doing something you REALLY enjoy, a Step into Life franchise may be a great fit!

Call Rene Da Silva at Step into Life Camberwell to find out more about this successful inner Melbourne business on on 0413 239 211.

sil images

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It's time to give away some cold, hard CASH for your video CV! : 08 Feb 2012

We recently updated our job seeker profiles to allow users to include images and videos. We've come across a couple of good ones recently which got us thinking, 'Wouldn't it be great to give some of these people more recognition?'.

So, not only are we going to spruik your video CV to a wider audience, we'll throw in a $100 cash prize to the YouTube clip that gets the most likes on our Facebook page!

The dealio:

  • To enter, send an email letting us know that there a video to view on your profile:
  • One entry per person
  • The video must be yours and genuine (that is, currently or recently used to help get you a job)
  • You will need to be registered with HealthyPeople (we will be looking at the clip on your profile)
  • Total Facebook 'Likes' will determine the winner.
  • In the event of a draw, Bec, Becky and I will determine the winner
  • Competition closes 5pm on March 31st.

The following video was included in a profile created by Rhiarn in Melbourne. In conjuction with her photo, summary and CV this was a great way to demonstrate that she was 'walking the walk'!

 
So get cracking! Send an email to let us know your YouTube CV clip is attached to your profile and if it gets the majority vote, the money's yours!

UPDATE: To vote, head to this link.

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Turn your CV documents into PDFs - Two good reasons : 23 Feb 2012

When applying for jobs, whether via HealthyPeople or through any other means, consider converting your word documents into PDF documents.

There are two key benefits for this;

Firstly, unlike many different word docs (such as docx) PDFs are a universally accessible format.

Secondly, you can be sure that the document looks exactly as you intended. When you send your CV as a word document, formatting and other elements may change (and not for the better!).

Converting your documents into PDFs is easily done in Microsoft Word by choosing 'Save as' and select PDF. In Open Office there is a button that automatically converts your document to a PDF.

 

Don't forget to put together your video CV and upload the link to your HealthyPeople profile. Tell us it's there and you could be $100 richer.

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A big welcome to the Onfit Training graduates! : 03 Mar 2012

onfit training collegeWe're pleased to be providing the job board for Onfit Training College.

As with our other participating RTO's all students and graduates from the Onfit college receive 12 months of freedom to list as often as required on the HealthyPeople web site.

For more infomation on the Onfit Training College and their available services, you can visit their web page here.


New registered professionals with HealthyPeople also receive two weeks of free listing on HealthyPeople to network with more health and fitness employers. And even when your listing expires, by letting us know what you're interested in, we can 'head-hunt' you for great opportunities in the future. Yey!

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Industry ads of yesteryear - Check out what mattered : 06 Mar 2012

The emphasis on fitness these days is about quality of life or competitive advantage.

Not so in days gone by.

Guys built like marathon runners had to contend with the local beef-cake threatening to 'smash your face'! And the trauma didn't end there - if you weren't prepared to engange some man-gorilla in a punch on, your girlfriend was likely to drop you like a oiled kettlebell!

So, grab the leg-warmers, put on 'let's get physical', relax on your Reebok Slide and enjoy a look into yesteryear...

(click on the link to view a larger image)

The ectomorph turned into a MONSTER! Slaughtered on the dance floor - surely we've all been there!

Check out the 'Are you' list. A couple of items out of left field there! The crazy thing is, I know a guy that did this!

With thanks to Kuriositas (check out a couple more images).

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There's no excuse to exercise, after-all, it could be snowing! : 08 Mar 2012

I was beginning to lament the earlier setting of the sun and the potential for more rain. I hadn't considered the potentially bleak winter could be! Following was from our Canadian connection...

You heard the man!

Aussie, Aussie, Aussie, Oi, Oi, Oi!

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An invitation to contribute to our blog : 21 Mar 2012

We would like to hear from YOU!

There are a number of ideas, stories, experiences and questions that deserved to be shared with a wider audience.

I would like to hear from you about pretty much anything industry related. I will edit for clarity if required. I'm happy to spruik a service or product if it suits the purpose (straight up sales pitches will be declined - unless there is something about it that grabs me).

So get your pieces to me (dennis@healthypeople.com.au).

Let the creative juices flow. And if it relates to recruitment, all the better!

Regards,

Dennis Hosking - Owner, HealthyPeople

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An interview with Daniel Wilson about Healthy Returns : 05 Apr 2012

healthy returnsHealthy Returns is a new web based management and business growth system that has been specifically design for independent and small business owners (such as Personal Trainers) that operate in the fitness industry.

I met recently with Daniel Wilson who designed and built this program. It always impresses me when people invest a considerable amount of their own time and money in something they believe in. Dan's relationship with Healthy Returns is no excepection.

How did you get started?

My original ideas and design were based around a web based sales, retention and management system specifically engineered for use within health and fitness clubs. After conducting a considerable amount of market research I discovered independent business owners such as Personal Trainers, more so than larger clubs, were lacking in a suitable system to help grow, develop and manage their businesses.

I'm impressed by the flow from generating leads to converting sales for Trainers. What was the impetus for your online system?

There are many ways to manage and control your business through manual systems but these are often tiresome and time consuming. In short, I pulled together my resources and formalised knowledge and experience gathered from sales and management roles and condensed them into an easy to use and time efficient web based system.

Okay, time to spruik the features. Can give me some highlights?

I'm proud of many elements of the site. There are some standard features such as detailed client profiles, financial tracking and simplistic activity scheduling, but the feature I'm most proud of is our Opportunities Page, which is a complete lead generation, sales and KPI’s tracking system.

It's not uncommon for fitness businesses to fail due to lack of lead generation and sales knowledge. The opportunities page is designed to ensure all professionals receive the right lead generation knowledge, education and tools to help them progress and grow they business as far as they want to.

So Healthy Returns is now live?

Yes, but it's in currently in a ‘beta phrase’, that is, it's the first public release of the system.

Final words for the readers?

I'm pleased to say that, not only is Healthy Returns now Fitness Australia CEC Approved, it is also tax deductable at the end of the financial year!!

I am very proud of the whole Healthy Returns System; it really is the complete package. I’ve invested a lot of time and money into this project and with the help of my business partner and affiliates, Healthy Returns will continue to grow from strength to strength

Full access to this service is $14.95 per week. Please contact Dan directly for more information.

Web site contact page - Facebook page

(While you're on Facie, share the love...)

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7 THINGS TO AVOID if you want the job interview... : 06 May 2012

The purpose of your job application is to get you an interview. There are a number of easy ways to ensure that your application has the best possible chance of success. Following are 7 THINGS TO AVOID if you really want the interview.

  1. Making your CV too long
    Time is the most precious commodity an employer has. They do not want to have to trawl through multiple pages of resume to determine whether you are the best fit for the role. As a general rule, two pages MAXIMUM. And that goes for everyone!

  2. Including too many images
    If you include a photo on your CV, keep it small and DO NOT include images of your certificates. It makes for a HUGE file size and takes ages to load. If the employer wants see these, they will ask.

  3. Failure to include details about employment dates and job titles
    One of the first things an employer will look for is the progress of your career with particular attention to what you have been doing recently. Employers are not going to chase you up for more information. If these key pieces are missing, you're likely to get the 'Thanks, but no thanks' letter.

  4. Not tailoring your CV to the job
    Every job has a different focus. Your CV should reflect this. For example, a management role requires different talents than a Personal Training role. Your CV should highlight the elements of your previous experience that are most relevant to the role you're applying for.

  5. Not using a Cover Letter
    If the purpose of your CV is to get an interview, the purpose of your Cover Letter is to get your CV read! All ads provide information about the nature of the role, required experience and qualifications. The Cover Letter is where you address each of these elements specifically.

  6. Failure to use the name of the contact person
    The sweetest sound in the world is someone saying your name. There is no-one called 'Towhomeitmayconcern' or 'Themanager'. Make sure you address your application to the person indicated in the ad, if provided. If no name is given, here's a great opportunity to stand out - make a call to find out who to address your application to. Brilliant.

  7. Ringing up and ask if you should apply
    If you are unsure about your suitability for a role (or vice versa), request a Position Description and make a decision from that. If a PD is not available, go back to the job ad and, if you can address key criteria, give it your best shot. If you are approached about an interview, that would be the time to ask any questions you may have.


Take this advice and you'll be well on the way to getting the job opportunities you want. If you'd like to see all '10 THINGS NOT TO DO to get the interview' get in touch and I'll reply with our free fact sheet.

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What happens to your CV after you click 'Submit' : 11 Jun 2012

Just in case you missed a recent edition of the Phantom Recruiter, here's a recap...

An email I received yesterday made me realise that there is not enough discussion about what happens to your CV after you click 'Submit'.

While the process of creating and sending your applications can seem very automated, it's worth taking into account that the reviewing of your CV is a very human process, often undertaken by people who are particulary 'time poor' (they are, after all, looking for staff).


Here's some valuable insight into the employer's perspective on the job advertising/candidate screening process.


In addition to PT and business committments, Pete Quon (Vital Habits, Camberwell) has been reviewing more than 30 applications over the last three weeks for his available PT role. Like any employer he's optimistic about every CV he opens however the news is not always good.

Pete: We had one guy who was in Brisbane and another who lives in Geelong and doesn’t have a car.

There's no harm in applying for jobs from a long way away, but you need to put it in perspective for the employer. If you're moving, make this clear in the cover letter.

Pete: Among these CV's were two that had no indication of any personal training qualification, experience or interest. One actually replied and asked why he wasn’t considered. When told, he said he had sent the wrong resume.

No obvious quals, experience or interest? I...just...don't...understand... The wrong resume? That's as bad as addressing it to the wrong employer!

Pete: Not only did we have applications addressed generically, as in sending bulk applications, but worse, applications that were addressed to someone else.

If you really want an interview, you must tailor each cover letter and CV for each job. If you're not that concerned about an interview, save everyone's time and effort and catch up on 'Ellen' instead.

Let's say you've cleared these early hurdles and your application is addressed as required, if your spelling, grammer and punctuation are ignored, your application can still be working against you.

Pete: I may be an overly “attention to detail” person but I take exception to CV’s with spelling mistakes, cover letters written in lower case. In my previous corporate life, we wouldn’t have read these applications.

And there are many employers that still don't!

Having sorted the applications and contacted those that were relevant, it's still not a smooth run for an employer to the finish.

Pete: There were 4 candidates that I called and followed up with an email, within 2 or 3 days of receiving their application, who did not respond at all!

A simple email indicating you are no longer available/intersted demonstrates some professional courtesy and helps keep you in the picture for future opportunities.

Pete: Out of our initial interviews, there was one standout who appeared very keen to start with us. I called the next two days after the interview and sent a follow up email and have never heard from her since.

Speechless. Pete puts it best...

I don’t mind if people don’t want the job or have another position, that’s fine but don’t waste my time. Those people will never be considered for a position with us in the future.

If you are taking the time (even if it is minutes) to send in an applcation, aim for the best possible return on your effort. Pay attention to the little things, many employers will happily work around experience and training. Very few will bother trying to change your attitude and behaviour.

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Gap filling or Gap proofing - HealthyPeople is there for you : 15 Jun 2012

Gap filling: n. Connecting immediately with jobs and employers for the purpose of finding fitness work.

Gap proofing: adj. Ensuring you are easily found by employers when the perfect opportunity arises.

Here's how we can help you with both...

Gap filling, Find an opportunity quickly & easily

No one likes to be out of a job. Even if the decision was our own, we want to be back into things as soon as possible. HealthyPeople is here to help.

Search for positions that are available NOW from our home page by job category or use the search box to find jobs by suburb or employer.

Get yourself in front of all employers in your chosen area IMMEDIATELY

When logged in, follow the prompts to create a profile and get listed. We'll send an email to all employers letting them know what sort of work you're interested in. Employers can then contact you directly.

Find and approach local employers via their employer profile

On the home page, use the search box to find employers by name or suburb.

If you need any assistance, email Becky or call the office on 03 9038 8616.


Gap proofing - Keep yourself visable to employers

If you love what do, you'll want to know about the best career opportunities.

Even if you’re happily employed, it's good to know what's going on around you and what your next step might be. This is why HealthyPeople has created the systems to ensure you're kept in touch with your industry and informed of your preferred opportunities whenever they arise.

Create a profile and tell us what jobs you're interested in.

We'll keep you posted about relevant jobs as they arise in your area. By provding this information it's also easier for us to find you when that perfect job becomes available.

Scan our weekly newsletters

Apart from the regular items of professional interest, we will often point you to events and opportunities relevant to Australian fitness professionals. It's a great way to keep in touch.

Stay in touch via Facebook - facebook.com/healthypeoplefitnessjobs

If you need any assistance, email Becky or call the office on 03 9038 8616.

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Your essential job application checklist : 08 Jul 2012


Getting a job in our industry (or in any industry for that matter) is a multi-step process
; (1) You apply with the intention of (2) getting an interview, which will hopefully lead to (3) a job offer. So clearly, not much happens if you fail at the application stage. And many applications fail because they neglect to address the key criteria related to the job.

Many job ads state clearly the criteria they're looking for. For others, it's less obvious. And while 'No two fitness jobs are the same', there is still consistency among the skills, qualifications and attributes required in each job category. So...

Here's your cheat sheet for four of the popular jobs in our industry...

By ensuring that your application addresses the following criteria, you are going to significantly increase your chance of moving to the interview stage. WARNING: These are not things you can just give 'lip service' to, you'll need to be able to back it up in the interview.

Personal Training application checklist
Attributes; Personable nature, empathy, commitment to learning, walk the walk.
Skills; If no professional experience, refer to personal exp. in gyms, bootcamps, etc.
Qualifications; Min Cert IV, Cert III if in process of completing Cert IV

Sales consultant application checklist
Attributes; Target driven, extrovert, passion for fitness and changing lives
Skills; Any sales experience (esp. service sales) is VALUABLE. Highlight it!
Qualifications; Not required. Focus on your skills and experience.

Reception / Admin application checklist
Attributes; Effervescent personality, punctuality, attention to detail, well presented
Skills; Problem solving skills, computer skills, written/verbal communication skills
Qualifications; Not required. Focus on your skills and experience.

Manager (will vary depending on what you are managing)
Attributes; Highly motivated, attention to detail, ability to work well under pressure
Skills; Leadership, conflict resolution, motivation skills, industry and job knowledge
Qualifications; Depends on role - otherwise, it'll be about your skills and experience.

Whatever job you're applying for, stay on topic, no more than three paragraphs on the cover letter and no more than two pages for the CV.

Have I left anything out of the above lists? If you have any suggestions, send them through.

This article first appeared in the Phantom Recruiter newsletter. Sign up here for industry related job and recruitment topics.

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Fitness First are on a recruiting drive for CGMs across Australia : 23 Aug 2012

Fitness First are undergoing a big recruitment drive throughout Australia. In particular within the major cities of Melbourne, Sydney, Brisbane and Perth.

You can view the link to all ads here.

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Get yourself in front of all employers in your preferred locations IMMEDIATELY! : 21 Sep 2012

HealthyPeople can actively promote you to employers in the areas of your choice.

Simply log in to HealthyPeople.com.au, then..

  • Tell us where you want to work,
  • Add the details for your profile and upload a CV,
  • Let us know which jobs you're interested in
  • And then select the ones you'd like to be promoted for.

We'll do the rest.

If you have any questions, please feel free to contact Becky on becky@healthypeople.com.au.

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Getting Fired - Is this closer than you think? : 18 Oct 2012

Thanks to GESAC in Caulfield South VIC for renewing their Business Membership. If you're in the East of Melbourne and interested in a sales role, contact Layne today. If you're in Nerang QLD, you might be interested in attending the Fenix Fitness open day. Check their Facebook page for more details (hey, while you're there, why not give us a Like). If you're in the market for a new role, let HealthyPeople separate you from the crowd. We can get you in front of all employers in your area. Start here.


Noah Kagan was employer number 30 for Facebook
. When Facebook was listed on the US stock exchange, he would have been $100 million dollars richer. Unfortunately he was fired before this happened.

In his own words, Noah took "more than a year to get over the depression." He now sees that Facebook was right to fire him and has two key insights into employment that are transferable to any industry.

Firstly, he recognises that he was putting himself before the company. He considered himself above the protocols that were introduced as the company expanded. He operated in a way that he thought best rather than confirming with others what was best for the business.

Secondly, he failed to advance his skills to keep step with the business. Noah was great at his job when hired, but companies grow, change, adapt, etc. If you're not adapting and improving your skills, you may find your job outgrows you! If you constantly ask yourself how can I make the company more valuable, you will (almost) never get fired.

If you do get fired from a job, there are three things to keep in mind...

1. It's going to sting you WAY more than the business. It's easy to feel that a company is going to miss your input/style/ideas/direction/whatever, but the reality is, the business will just keep going on with business. More often than not, most businesses get better.

2. EVERYONE is replaceable. You might be pretty flash, but there is guaranteed to be someone better than you ready to take your role to the next level. So set the bar higher. Make the next person in your role work harder!

3. If you know it's time to move on, make the call. When you feel you have outgrown a role, before you become complacent and make the next guy look good (see above), resign. Go out on a high, don't wait for the manager to call you on your failing attitude/work ethic/tardiness/whatever. Step off while your networks are singing your praise, while your successes are current and your confidence is high.

Sometimes circumstances change before we have a chance to act. As Noah discovered, getting fired might come at you from out of the blue. If this happens to you, like it or not, you are at a point where you can either rise or fall. It’s going to be the learning from the experience, rather than the outcome, that really counts.

It's not likely that you (or many other people on the planet) are likely to miss a $100 Million windfall as a result of being fired, but it is likely that the way you leave a job can have a big impact on future opportunities. Your career progression is as much about your supporters as it is about your skills.

Have a great week,

Regards, Dennis Hosking
Check out Noah's article 'Why I got Fired From Facebook' here.

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The unwritten rules for fitness industry jobs : 02 Nov 2012

HealthyPeople was founded on the notion that if employers have an easier way of connecting with candidates outside of job ads this will result in more opportunities for fitness industry professionals. Last month we showed that this new way of recruiting is taking hold. More than 200 hand picked CV's were downloaded from our site in October. We encourage more professionals to list themselves and more employers to find out how easy it can be to connect with local candidates.

Unwritten rules for fitness industry jobs


Every job in fitness is in sales.

I'm not suggesting that there is the 'closing the sale' mentality in all situations, just that every contact with a client is an opportunity to learn more about what they need and answer the question with how you're going to provide it.

For example, the way the person at the desk answers the phone at the initial contact will have a big impact on whether that person goes on to become a member. Personal Trainers often see themselves as a Trainer first and a sales person a distant second. Unfortunately, without the sales, no one is ever going to know how good a Trainer you are!

It's not uncommon for staff to push back against things like sales training, but over the last six years of recruiting for this industry, one thing has become very clear, the successful careers are those where people are able to best represent (read 'sell') both themselves and the businesses they work for.

Job advertising happens LAST, so get in early

No employer starts their day hoping to place a job ad. It cost money and time and causes stress, so if you're keen to work in an area or with a specific employer, get to know them and make sure they know you. That way, when an opportunity arises, you're first on the list.

Personal Trainers, family and friends do not count as professional experience

Stating family and friends as clients on your resume is only distracting the employer from other information that may better help your application. By all means, train as many people as possible to build your confidence and test your abilities. It all counts, just not as professional experience.

If you're just doing a course for the CEC's, you're missing the point

Obviously CECs or PDPs or whatever are required for maintaining registration with any governing body, but they should only be considered a bonus for undertaking a certain course. Make the most of all opportunities to further your knowledge and experience. If you have an opportunity to move closer to your goals, worry about the CEC's later.

If you can't do 25 push ups and a few chin ups, you're not a Personal Trainer

I borrowed this one from Thomas Plummer's 'Unwritten rules of Personal Training'. He writes, "You don’t have to be Superman, but you have to at least be able to demonstrate a technique." It's going to be hard to convince anyone that you're the real deal when the clients are fitter than you are.

The fitness industry is about a lifestyle, not just a career

You don't need to be a freak about everything, but you do need to practice what you preach. To quote Plummer again, "Credibility isn’t about competing in a championship fitness contest, it’s about leading a life that is health and fitness based and that you practice what you preach." To be clear, smoking is out!

Have a great week and as Ghandi once said, "be the change you look for in others".

Regards, Dennis Hosking

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4 steps to a great first impression, an overseas opportunity, kids of fitness professionals : 11 Nov 2012

Have you ever thought about taking your fitness skills overseas? I received an email from the Ras Al Hamra Club in the Sultanate of Oman recently. They were looking for a female fitness instructor. If you'd like a copy of the email, drop me a line.

Kids of health and fitness professionals - Does anyone notice a difference between them and the other non-fitness industry children? My son, for example, is a gun on the bike (we used to ride a couple of KM's to kinder and back). Why? Because the sooner he could ride, the sooner I could run with him! What are other fitness industry kids doing? How has your life influenced theirs? Go on, here's a chance to boast...

New team photo required for our Facie page. It's been a pleasure hosting the crew photo for Fitness Inside Out but it's think it's time to add another great pick to our cover photos. Do you have a team photo to share? Or maybe a photo of you in your fitness job? Send me a link or an image and we'll share the love.

Enjoy today's topic...


When interviewing candidates, employers are mining for gold, not the dirt!

The easier you make this process, the better your chances of getting the offer you're looking for. Try these four tips to get your industry job interview to progress to the next level.

Note; Not everything is going to come easy to you, but in the very least, being aware of them brings you a step closer to your perfect interview.

1. Be knowledgeable, not a know-it-all

Revealing everything you know is not the answer to making a great impression. It is better to understand the nature of the workplace that you're entering (or interviewing for) and using that information to ask informed questions. This demonstrates both an understanding and commitment to learning. The key is doing some research before you go in.

--- Featured job ad ---

General Manager needed at Crunch Rockdale!
This Full Time role will give you exposure to all aspects of the business. You'll be responsible for maintaining high quality service levels. [more]

---

2. Be confident and look the part

Trying to process every new thing we see every day would drive us insane! For this reason we categorise most things before we've even consciously thought about it. And this is why first impressions are so important. Sure, in an ideal world, nobody would judge a book by its cover. But the reality is that your appearance will often be the first point of contact with new employers. You need to look like you belong and believe it.

  • Use your 'pre-reading' (mentioned above) to determine your attire
  • Make your body language confident
  • Offer a firm hand shake
  • Smile!

3. Show you're inquisitive not invasive

In your first meeting with an employer, your best bet is to keep them engaged: ask questions and ensure you actively listen to their response so you can build the conversation. Questions may be work related, or relate to a common interest. Identifying common interests early with peers is a great way to build rapport quickly and assimilate into your new workplace.

--- Featured job ad ---

Personal Trainers needed at Jetts Kelmscott! We are looking for a trainer who is enthusiastic, eager to learn, motivated and wanting to build their business here at Jetts. [more]

---

4. Act natural, not out-with-your-mates

It's likely that on top (or regardless of) your resume and work experience, you were hired because you look like a good fit for the existing team. So be the best version of yourself on the first encounter, and then make a judgement call on how casual to take your relationships with individual colleagues further down the track.

Have a great week.

Regards, Dennis Hosking
This article was inspired by, well, this article.

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Why fitness professionals should start blogging : 22 Nov 2012


It's been great to welcome new employers to HealthyPeople, many of which have jumped straight into accessing candidates from our lists. As a result we have already smashed previous records for CV downloads in a month! There is a great vibe around our office at the moment, we are really pleased to providing more opportunities outside of those advertised. If you are a professional interested in new opportunities, we encourage you to get listed (email Becky if you need assistance).


Whether you're self employed or working for others, here are a five reasons why more fitness professionals should join the blogosphere.

1.Your blog becomes like a portfolio
It is not only a way for you to stand out from the crowd, it also says a great deal more than your two-page resume will allow.

The blog can provide images/details of your industry successes, share links to other areas of interest on the web as well as link to your social networking profiles. Very few professionals have created a blog, even fewer have maintained it. It's a chance to stand out form the crowd. I guarantee employers will visit it.

---

Personal Training Opportunity at Genesis Rothwell
We are looking for the best of the best to start their
Personal Training business at our club. Client leads
provided with ongoing support. [more]

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2. Blog to control your SEO
The first thing many employers do when they receive your resume is type your name into Google. If you maintain a blog in your own name, over time, this will be the top result. So via a blog, you can have greater control over your SEO (Search Engine Optimisation).

3. Network with industry professionals
You can connect with (or at least gain the attention of) industry professionals by:

  • Reviewing any of their books, reviewing a course, etc.
  • Writing a reactionary/complimentary blog post to something they have written
  • Requesting an opportunity to interview
  • Simply mentioning them in a post with a link.

The opportunities are limited only by your imagination.

4. Blogging shows your determination
Make no mistake, blogging is tough. To be successful requires quality content, frequent posts, and networking clout.

Such a task can only be driven by passion. Only a few blogs reach such a high publicity level that you could consider yourself a minor online celebrity?mine has yet to do so. Check out '1000 True Fans'.

Blogging will be worth your time. Always have an eye out for blog post opportunities. Blogs don't have to be long, some of Seth Godin's blogs are only a paragraph. Remember, you are preparing yourself for a marathon and not a sprint.

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Personal Training Opportunity with Jetts!
We are looking for exceptional Personal Trainers
to run their own professional PT business in both
our MIRANDA and ALEXANDRIA clubs. [more]

---

5. Build a reputation before you hit the workplace
Previously, a reputation online was forged largely by “real world” efforts. The year 2012 is different. You should be building your reputation at all times, even before you complete your studies! Your blog can help build your reputation by providing a sense of who you are and demonstrating your knowledge of the industry by providing insights and advice.

Where to start? To create a good looking blog, there are many services available including Blogger, Wordpress and Typepad. For inspiration, check out these great industry examples: Healthy Balance Fitness, Justin Tamsett and Crude Fitness (do you have your own favourite? Please let me know).

Have a great week and start something new.

Regards, Dennis Hosking

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Always prepare for the next job, Free movie tickets, Management jobs w Fitness First : 30 Nov 2012

We're pleased to be offering a range of management roles throughout Australia at the moment. In particular for Fitness First, who have fantastic roles available in VIC, NSW, WA and QLD. The links for each are provided below.

I've got a couple of free movie tickets to give away. If
you live in Melbourne and would like to go to an advanced screening of Tom Cruise's new movie, Jack Reacher, Send me a tweet-worthy paragraph telling me what contribution Mr. Cruise has provided the fitness industry. For example; #littleknownfact The slide into shot (to 'Old Time Rock 'n' Roll') in Risky Business was the inspiration for Slide Reebok! (That one's for the industry old timers). Screening is Wed 12th December at 6.30pm at Melbourne Central.

Enjoy the article...

Now that you’re working, you don’t have to think about anything job-search related until the next time you’re looking. Right? Wrong.

It’s understandable that you don’t want to look at your résumé again for as long as possible, but there are genuine benefits to continuing the work you started. Anything can happen - whether in six months or six years from now - that finds you back in the market place.

Here are some tips to keep yourself up-to-date after getting a job:

Continue to update your résumé: Nothing’s worse than starting a new job search and realising that you haven’t touched your résumé since you got your last job. Adding years’ worth of experience to a résumé is no easy task, so avoid this situation by making periodical updates. Add details about your new role and the responsibilities that go along with it. Continue to update it after major accomplishments, such as getting a promotion or receiving an award or accolade. Obviously, you’ll still need to tweak things once you get serious about a new job search, but you’ll be thankful that you have a head start.

Don’t forget about your online profiles: Take the time to update your profiles on your social networks so your connections know of your whereabouts and to keep you fresh in mind for potential employers. As you update your résumé with new accomplishments, do the same to your profiles.

Update your profile on HealthyPeople: By updating your details on HealthyPeople and adding an updated CV every few months you open the door to being informed of opportunities in the future. Whether you’d consider the job or not, it's better to have the choice.

Save your successes: Got a praising email from a client? Received a glowing performance review? Received some promotion in the media? Save all of these accomplishments so you can add them to your portfolio. That way you avoid having to dig through months’ or years’ worth of emails or files to find things to add to your application or to reference during an interview.

Don’t stop networking: Networking is about more than just getting a job; it’s about building relationships with others in your industry and making valuable career connections. If you don’t need a job, now is a great time to pay it forward. Offer to meet with that son of your friend’s uncle who wants to get into your line of business. Volunteer at that industry event. By helping others without asking for anything in return, they’ll be more willing to help you out when you need them down the road.

For the best chance at career progression, ensure your presence online is kept up to date, that your networks are maintained and that your accomplishments are recorded. We don't always get to choose when we're in the job market but can take some control over the impact this has on us.

For a great book on modern day career building, check out The Start Up of You.

Enjoy your week and don't forget to take 5 minutes to update your CV (and then upload to HealthyPeople).

Regards, Dennis Hosking

This article is a modified version of one that appeared recently on The WorkBuzz blog.

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Six essential interview tips, Set yourself up for the New Year : 14 Dec 2012

As the clock ticks towards Christmas there appears to be a general push to set things up for the New Year. The number of jobs and applications remains high, if you are thinking about new opportunities in 2013, no sense in waiting, get things underway!

As I write, we have a whole raft of ads for Personal Trainers and Managers for Jetts facilities in various locations. Follow the link to see what's available.


This weeks article was inspired by Jodie Arnot (Healthy Balance Fitness). After last week's article (What Employers Want To See On Your CV) she mentioned that some CVs are overstating the experience of the candidate, a situation that becomes all too obvious in the interview (point 4 below). She also cautioned applicants on being TOO relaxed in an interview. You may reveal more than you intended!

Have a great week and enjoy the article...

When you're pitching for the next gig, keep in mind these six tips for making the best impression in the job interview...

1. Always be punctual.
Allow yourself enough time to get to the interview, taking the address and the traffic into consideration. You only get one chance at a first impression and many employers are unlikely to forgive tardiness at the first meeting.

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Full Time Membership Consultants - Genesis Preston. Help us achieve our goal of getting more of the community into fitness. [more]

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2. Dress well for the job interview.
The bulk of communication is body language and, unless you nailed the phone interview, the unavoidable first impression is going to come from what you're wearing. NOTE: You may be heading to the gym for the interview but professionalism is still paramount. Ergo, dress for the interview, not for the gym!

3. Offer up a firm handshake.
When you meet the interviewer, smile and shake hands firmly. Look the person directly in the eye and say, “Pleased to meet you” A good handshake is full and firm, where you grasp the entire hand and squeeze in a firm but non-aggressive way. Both men and women should give a full-palm handshake when they meet a person for the first time.

4. Be ready for specific questions about your experience
Fitness employers are not easily fooled. If you have indicated experience or expertise on your CV, you can be certain that detailed questions will be asked. If you have embellished in any way, it will become obvious. If this happens, your credibility is heading south. Fast.

5. Keep in mind that the fitness industry is VERY small.
When you go into an interview, be aware that your reputation may precede you. As Jodie Arnot says "The fitness industry is really small and job seekers might be surprised how well a lot of business owners/recruiters/managers know each other.  Acting professionally, honestly and ethically is imperative."

---


Experienced Club Manager needed in Pakenham.

You'll be a driven and focused professional, who's hungry for success.  [more]

---

6. Interview the interviewer.
Most interviewers start off with a series of questions that are aimed at drawing you out and getting a better idea of who you are. You should take control of the interview by asking questions about the business, the industry, and the kind of person that the interviewer is looking for. The more questions you ask, the easier it is to uncover the needs of the employer. With this information you're better equipped to demonstrate that you're the kind of person who can fulfil those needs.

Truth be told, your current job should be approached with the attitude that it's a drawn out interview for the next job.
 

Have a great week. Send through your Christmas list, I'll share the results (not confirmed, but I believe Santa could be a subscriber).

Regards, Dennis Hosking

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How to ace the 10 minute interview : 07 Jan 2013

Welcome to 2013! If you're still on holiday, here's some light summer reading for you.

It's already business as usual at HealthyPeople. In the last two days we've posted 35 new jobs for a variety of positions all over Australia. We are also perilously close to releasing a new site that will allow employers to connect with fitness graduates from RTO, TAFE and University courses all over Australia. If you'd like to be kept in the loop on this new service, click here to send an email to dennis@spruik.me.

There's a lot of big things happening in the health and fitness industry this year. We look forward to giving you the early mail as well as all the insight you need to ensure a flourishing fitness career.

Enjoy today's article and don't hesitate to contact us if you have any questions.



We know there isn’t much time to make a positive impression during an interview.
Even worse, there is something called the 'Halo effect' that means even the rest of your interview is likely to be viewed in relation to the first impression. That is, start well and you may be forgiven any short-comings that arise later in the interview. Start poorly however, and those same short-comings are viewed as reinforcing the original opinion!

How can you make the most of the little time you have? Here are some tips:

Arrive on time.
Although no one tries to be late, it’s easy to find yourself scrambling around the morning of your interview as the meeting time draws closer.

One way to ensure you’re not late is to aim to arrive half an hour early. You’ll give yourself some leeway in case traffic is worse than expected or you get lost.

If you find you have time to spare, use it to review your résumé, check your appearance in the restroom and make sure your cell phone has been turned off before stepping into the employer’s office. Show up five to 10 minutes before the interview is scheduled to start to prove that you’re punctual.

---

Experienced Personal Trainer needed at PerfectFIT Gym
Want guaranteed hours with the potential for increases
in the future? We are looking for a mature, reliable,
passionate and experienced Personal Trainer to join our
tight knit team. [more]

 

---


Bring reinforcements.
Don’t arrive to the interview empty handed. Bring extra copies of your résumé and anything else to support your application. Prepare a list of references in case the interviewer requests this information (remember, check with referees first).

You could also pack a notepad and pen to jot down key points about the job or company. These details will come in handy when crafting a thank-you note to the hiring manager and when evaluating the opportunity if you’re offered the role.

Shake hands like you mean it.
It sounds cliché, but a firm, confident handshake is important. Many employers suggest a weak handshake can be a mark against potential hires.

Not sure if your handshake passes muster? Practice with a friend ahead of time. Another tip: Smile as you shake hands. It’ll reaffirm the self-assured attitude you’re trying to convey.

Don’t skip the small talk.
One of the best ways to build immediate rapport with a potential employer is with small talk. Make a point to comment about the traffic, the weather or your weekend plans. Avoid sensitive topics and jokes. As the name implies, small talk should take up only a little of the total conversation. Look to the hiring manager for a cue that it’s time to talk business.

Assess your surroundings. Once seated in the interview room, take a moment to survey your surroundings, especially if you’re meeting in the hiring manager’s office. Photos, diplomas, mementos and other items can tell you a lot about the person on the other side of the desk. You may learn of shared interests or experiences that you can reference to establish a more lasting connection.

---

Membership Executive Superstar needed at Hard Candy!
Want to take the next step in your sales career and work
for a successful brand leading the way in the fitness
industry? Sales experience required. [more]

 

 

---


Slow down.
It's understandable to be a bit nervous ? at least on the inside. As a result you may talk more quickly than normal. If this is the case, force yourself to take a breath and calm down. Give yourself a moment to compose your thoughts before responding. Then, speak clearly and at a comfortable pace. Try to maintain as natural a tone as possible. Take another breath if you start to speed up again. And don't feel compelled to fill any dead air space. Sometimes less is more. Prattling on can detract from your main message and may lead to revealing more about yourself than intended.

Watch your body language.
Body language plays a significant role in the message you convey. For example, wiggling your foot, biting your nails or frantically clicking the pen in your hand will make you seem nervous, bored or distracted ? and likely annoy the hiring manager.

Sit tall and strike a confident pose. Look the interviewer in the eye when speaking (but don't treat it like competition to see who blinks first).

Enjoy every interview as an opportunity to meet an industry leader and learn something new. If you get the job, that's great. In the very least, you'll be a better person for having gone through the process.

Enjoy the sunshine.

Regards,

Dennis Hosking

This article was inspired by this one by Robert Half International

Employers downloading CVs this week
If you're not listed, you might not be found.
Plus Fitness 24/7 Alexandria | Plus Fitness 24/7 Carlingford | Genesis Maidstone | Fenix Fountain Gate | Fenix Hoppers Crossing | Fenix Mooroolbark | Plus Fitness 24/7 St Marys | CHM Melbourne | Genesis Camberwell | Goodlife Balwyn

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Top 10 Things To Mention In an Interview, Our Record Month... : 27 Jan 2013

It's been a pretty standard week for us, if you don't count most ever visits to the site in a month and the greatest number of professional and job listings ever! In addition, the number of registered professionals has increased to more than 26,700! We are thrilled to be working with so many industry people - we remain committed to helping both employers and professionals to enjoy the success they deserve.

With all these jobs and CV downloads there are going to be many hundreds of interviews taking place each week. They can be a pretty daunting prospect for most professionals, no matter your experience or qualifications, but they can be made a lot easier by ensuring you give some attention to the following 10 topics.

Enjoy the read and, if you're looking for a new job, don't forget to get yourself listed.

One of the best ways to beat the nerves of an interview and make a great impression is to go in there with a plan. That is, know what you want to get out of the experience. After all, it's an opportunity for you to learn as much about them as they can about you.


Here are 10 things to always bring up in an interview and why they're important:


1. The Work
The aim of the interview is to determine whether you have the skills to do the job. Still, your interviewer may not even know how to figure out if you have what it takes. So you must be ready to do it for them. Be prepared to drop your 'three Ps' - Performance (what have you achieved so far in your career?), Potential (what are you capable of in the future?), and Perseverance (enthusiasm can speak volumes).

2. The Company
More than a third of managers say that the number one interview mistake is little or no knowledge about their business. Don’t let that happen to you. Do your homework ahead of time so you are ready to say why you want to work for that company.

3. The Culture
The work environment can determine whether you love your job or hate it. Do your values align with those of the business? You'll only know if you ask about the culture of the workplace.

---

Club Manager Opportunity available with Jetts Manuka - ACT
We are looking for a seriously skilled & qualified Club
Manager to maximise opportunities and drive our
Manuka club to their operational capacity. [more]

---

4. Industry Knowledge
Want to “wow” the interviewer? Demonstrate your knowledge of the industry. Talk about recent newsworthy events or the interviewing managers thoughts on new industry direction. Your understanding of the industry proves your passion for the field and indicates a deeper level of expertise than the average candidate.

5. Past Experiences
Your past experiences demonstrate how you would perform if you landed the job. The most important thing is to provide specific examples. If you have numbers to back up your claims, that’s even more persuasive.

6. Portfolio of accomplishments
A portfolio contains all of the things that are not included with your CV (remember, your CV is designed to get an interview, not tell your life story). For example, include certificates, written references, media coverage, examples of relevant work, images of clients, testimonials, etc.

7. Your Plan For the Position
Your interview is a chance to show the company what you can do for them. Lay out what you’d do, should you get the job. This plan doesn’t need to be detailed ? it just needs to illustrate how you would positively contribute to the position. For example, outlining how you would reduce customer turnover.

---

Club Manager - Outfit 24 Nundah.
We're looking for a motivated, skilled & proven Club
Manager to take our newly opened club to its
membership capacity. Fitness sales & management
experience is required. [more]

 

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8. Your Referral (if you have one)
There’s nothing wrong with name-dropping if the person helped you land the interview. If you were referred to the position, be sure to remind the interviewer. This connection can put some weight behind your candidacy, as well as spark a positive conversation between you and the interviewer.

9. Thought-out Questions
Always make sure you have questions at the end of the interview. From queries about the interviewer’s role to thoughts on the history of the position, questions show your desire for the job. They can also give you more insight into the role, which may not have been addressed during the more formal portion of the interview.

10. What are the Next Steps
Understanding the next steps in the interview process is essential. Always ensure you’re aware of what these are. It may be a second interview. It may be giving the company a list of references. It may mean you won’t know the outcome for a few weeks. By asking about these next steps, you’ll know what to expect and gain some peace of mind. You’ll also show your enthusiasm for this position.

Stick to the checklist and your job interviews will be a much smoother process. Not only will you learn more, you'll look better in the eyes of the interviewers and improve the likelihood of leaving on a good note.

Have a great week.

Regards,

Dennis Hosking

This article was inspired by this one from Alan Carniol

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This Valentines Day Why Not Romance Your Job? : 14 Feb 2013

If you're professionally single, now is definitely time to be looking. We have a range of potential matches for you all over Australia, at all levels. Even if you're happy in your current working relationship, get on and update your profile. Who knows who might come a courting?

Enjoy the article...


Your job is one of the major relationships in your life. After all, we spend about a third of our time there, so why not take a moment to rekindle the romance.


This Valentines Day, let's do something for the job. It's always been there for us.

Here are 12 ways to fuel the fire...

1. Get motivated to face the day
On the way to your workplace, think of how the work you have allows you to have your life outside of it, such as a great social life. A positive attitude will make the day more pleasant and productive.

2. Keep your work in perspective
You can only do the best you can in each situation. Look beyond yourself and your work, and consider the bigger picture. Stop and 'smell the roses' both within and outside the work environment.

3. You are more than your work
Do not have your identity too strongly tied to the job you do. Give up the notion that your working life “should” be a certain way. Such expectations of what you were supposed to be, as set by your parents and teachers, can stop you from enjoying what you currently do.

---

Personal Trainers & Group Fitness Instructors!
Genesis Morayfield have opportunities available for
Personal Training Business Owners & Les Mills
Trained Group Fitness Instructors. Find out [more]

 

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4. Plan your time and create a to-do list
In this list, include long term projects as well as the more imminent things that need doing. Estimate how long each task will take and then assess whether what you hope to get done is realistic. Prioritise your to-do list ? do the most important things first. When performing any task, ask yourself ? is this the best use of my time?

5. Concentrate on the task at hand
Do not let yourself be distracted by worrying about all the other things to be done or losing energy over the undesirable situation you find yourself in. Stay in the moment. Be ruthless and stay on a task before it becomes a procrastination item. In Getting Things Done, David Allen advocates a 'Do, Delegate, Defer' approach. View flow-chart here.

6. Be clear about what’s expected of you
Clarify immediately, any time you are not sure or where you are faced with conflicting demands. The more clear and upfront you are with your manager and the other people you work with, the better it will be for you in the long term.

7. Delegate wherever appropriate
Decide if there is anything that can be delegated, or that more fairly belongs to someone else’s work load. Again ? do it, dump it or delegate it ? never handle a piece of paper (or an email) twice.

8. Have regular breaks
If you're in an admin role, get away from your normal workplace even if only for five minutes. Try taking a break from the laptop, emails and do leave the mobile behind. Make sure that you do have that lunch break ? it is not just for food but also for fresh air and a mental break.

---

Personal Trainer - Jetts Northmead
Our current Trainers have more business than
they can handle! Now is the perfect time to
build your own successful PT business within
our club. [more]

 

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9. Learn to relax
No matter how challenging the work gets or how demanding your bosses become, at the end of the day it is only a job and you are much more than that. In years to come, you will look back and wonder what the fuss was. This book looks like a cool way to change your focus.

10. Make your workplace more pleasant
Contribute towards creating a pleasant work environment. Do not gossip in the office as it just creates negativity all around. Do not listen to any gossip either. Laugh more and stress less. Keep in mind the phrase 'This too shall pass'.

11. Review your day before you leave for home
Look at what worked well, and what could be improved the next day. If you feel satisfied with the day’s work, then why not reward yourself later that day. You deserve it.

12. Switch off once you leave work
You are already at work a third of your time, so do not continue to keep it buzzing in your head during your supposed free time. Mentally say good bye to your work space and enjoy the time at home.

Your relationship with your job is as involved as any other. And like all relationships, small efforts can deliver big rewards.

Which reminds me, don't forget to acknowledge your (other) loved one(s).

Have a great week.

Regards,

Dennis Hosking

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Boost Your Career Potential With Twitter : 26 Feb 2013

There's a heap of fitness tracking devices in the market at present, like the FitBit, Nike Fuelband, RunKeeper, etc. I saw one today that is an app for the iPhone called 'Moves'. Looks like a pretty cool tool for tracking daily activity - it even guesses what you're doing. If you've used it, tell me what you think.

Getting a job interview these days requires more than just a great resume. There are very few people that don't have some sort of digital footprint, and whatever an employer finds online has to be consistent with the values laid down in your application. If not, doubt arises. All professionals should back up their resume with a solid online profile. Today's article is about doing this easily and effectively with Twitter...


Social media platforms like LinkedIn and more recently Facebook have increasingly become forums for job and candidate searches.

But what about Twitter? Can this be used to your career advantage as well?

The answer is a resounding 'YES'!

Amplify Talent ran a 'TwitterChat' (a twitter discussion using a specific hashtag, eg. #NPRTwitterChat) that collected more than 800 tweets in an hour regarding the use of this micro-blogging platform to advance a career.

Following are key points tailored for those of us in the health and fitness industry.

Finding a Job Using Twitter

  • Follow key people in our industry and participate in conversations that are important to you (I've got some suggestions below).
  • Don’t just retweet what others are saying; create meaningful content. Be a thought leader.
  • Use Twitter as a jumping-off point to your more detailed online profiles ? a personal blog, website or LinkedIn profile, for example.
  • Many companies (especially @HealthyPeople) post jobs as they arise. Following businesses that you'd like to work for is a great way to keep tabs on job openings.
  • Build your network before you need it; engage with people who do what you want to do.
  • Maintain professionalism but don't be afraid to showcase your personality and talk to people about your interests.

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Personal Trainers - Fitness Matters Jimboomba!
An exciting opportunity for a qualified
Personal Trainer to join our caring, friendly
and hard-working team of WOW fitness
professionals. [more]

 

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Why Twitter Over Other Social Networks?

  • The lack of barriers to connect with others is a big advantage (follow anyone, no approval required).
  • Twitter’s openness makes it useful for showcasing your talents, personality, style, and interests. Employers can get an idea of who you are, and if you'd be a good fit at their company.
  • It's easier to connect meaningfully with people you don’t already know, which is much more difficult on platforms such as Facebook and LinkedIn.
  • It’s easy and convenient for an employer to reply to your tweet.

How Can You Be an Engaging Candidate on Twitter?

  • First impressions count. Make sure you have a great online description and photo.
  • Don’t just use your Twitter as a means of self-promotion ? be interested in what other people are doing and engage with them.
  • Show what you are passionate about, give recruiters an idea of your personality and interests outside of your career.
  • Share content that is valuable. The more relevant contributions you make, the more others will want to continue to follow you.
  • Employers know that if they hire you, they also inherit your network. So make it attractive. Build a solid network of industry and non-industry people.
  • Interact and respond to the people in your networks. Add value to your community.

---

Experienced Personal Trainer - Fernwood Rosebery
NO RENT - You'll be one of our team, which
includes an hourly rate, superannuation, etc. You must be a team player
with a passion for helping women achieve their goals. [more]

---

So What's the Future of Your Resume The overwhelming opinion of the Twitter Chat was that resumes won’t become obsolete, but candidates' online presence will enhance their resumes. Although we don't think your online presence will replace resumes completely, it is important to have some presence online, you want employers to be able to find you.

Here's some of our favs on Twitter; @HealthyBalanceF, @JTActiveMgmt, @Sports_Greats, @_AndrewMcCallum, @BeginFitnessEdu, @PTontheNet and @CrunchAustralia, just to get you started. Feel free to contact me on @HealthyPeople for any other suggestions.

Have a great week.

Regards,

Dennis Hosking

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9 Essential Truths About Your CV, An Industry Meet, We're now 30,000 strong! : 08 Mar 2013

Does the idea of catching up with fellow industry people appeal to you? We're thinking about hosting an informal gathering of fitness professionals and employers in the not too distant future. If this sounds like some fun and a chance to network, please email and let us know your nearest city and whether you'd prefer a weekday (mid morning) affair or a Friday night social drinks type of thing.

BTW, HealthyPeople hit a milestone this week - more than 30,000 registered professionals. Bec, Becky and I are extraordinarily proud to be a part of what is, without question, Australia's largest, most utilised, fitness industry specific, employment and recruiting service.

We've seen some great applications come through in the last week. While this a positive thing, the downside is that this is, regrettably, more the exception than the rule.We find that applications can often be divided into three categories; (1) The Off-Hand Application - no real effort, no Cover Letter and unlikely to go any further, (2) The Misguided Application - It's more about the applicant than the job, and (3) The considered application - The most desirable but not always the most common. By ensuring that ALL your applications are closer to the third option than the first, you're taking as much control as possible over the job search process.

With this in mind, here are 9 Essential Truths About your CV...


Are you clear on what your CV is for?

The CV is not what gets you the job, it’s what gets you the interview. You do not need to tell the reader your life story, provide highlights that can be elaborated on in the interview, if at all. Keep it concise, keep it relevant, aim for the interview.

Tailor your CV to the reader.
Consider who is going to read it ? what do you need to tell them in relation to this job? There is a common misconception that you do one CV and it works for everything and every job but actually a tailored CV is a much more powerful tool.

---

Fitness Division Coordinator - Genesis Morayfield.
Consider yourself a strong leader, looking for
career development and like to be challenged?
Mentor & grow our Fitness Division! PT experience
essential. [more].

---

Fancy Doesn’t Work
A CV is not a work of art, it needs to be very readable, not very beautiful. So forget your fancy fonts and layouts and go for simple. If you're including a (professional) picture of yourself, make sure that it is a small one, not a large one resized - the latter can turn a polite, few hundred kilobyte CV into a multi-megabyte, bandwidth sucking, monster. 

Make it easy for the employer to like you - use key words.
Do you have the right words in your CV? Employers are often searching for key words when skimming a CV. Have you thought about what words they might be using for each specific role? For a copy of our recommendations, email us.

Where is Your Gold Dust?
Keep in mind that employers and recruiters are busy people and are generally not interested in wading through waffle to find what they're looking for. So structure your CV so that you get the gold dust up top.

Less is more.
The older and more experienced you are, the less information you need about earlier experience. Yes, include your highest academic qualification but unless it is critical to the job you are applying for, earlier jobs and activities deserve no more than a line. If more information on these earlier jobs is required, the employer will ask more questions in the interview.

Heads up; No matter what your age or what you're applying for, no employer is interested in where you went to primary/high school.

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Opportunities available with Genesis Casuarina!
We are currently seeking PTs who want to run
their own business within our club & an
experienced fitness sales person to take on the
role of Membership Manager. [more]

---

Are You What They Want?
Of course you are! You just need to tailor your CV to suit each opportunity. If the job requires leadership then use your achievements to show that you've lead teams, if the job is about customer service then use your achievements to show how you have delivered beyond expectations. Even if your experience is lacking, highlight times when you have demonstrated the qualities the employer is looking for, if not actual experience.

Targeting Your CV On Your HealthyPeople Profile
Uploading your CV for a HealthyPeople listing presents a challenge ? you can’t necessarily tailor your CV to a particular opportunity. However, you can tailor it to the work you want to do. Again, make the most of key words, keep things concise and get in the hard facts, your qualifications, experience and the achievements! Provide a launching point for conversations with an employer.

Continue to Test and Measure.
If you didn't get the job you were hoping for, do what you can to find out what the employer thought of your CV. IMPORTANT: You must be open to criticism for this to be of any benefit. That is, this is no time for you to justify/explain/rebut/plead or otherwise. Take it on the chin, whether or not you agree with it, learn from it and move on to the next opportunity.

I wish you all the best with your applications. Remember, let us know if an industry specific catch up sounds like some fun.

Have a great week.

Kind regards,

Dennis Hosking

This article was inspired by this one by Mary Hope

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Why Good Grammar Matters, HealthyPeople Catch Up Details, Words From Pete Gleeson : 15 Mar 2013

The HealthyPeople Industry Catch Up is ON! Last week we raised the question of an industry catch up and there was a solid response for a Friday afternoon event. As the majority were from Melbourne, that's where we'll have the first one. So lock in the date - 12th April, from 4pm to 6.30pm. Venue will be one of three under consideration - all in the Fitzroy area. Will confirm in the following week. This will be a great opportunity to chew the fat with fellow industry peeps, as well as meet up with a few employers. So, professionals, bring a CV; employers, bring a card. If you haven't indicated your interest, contact Becky today. Special invites will be emailed to those on the list.

I asked Pete Gleeson (Regional Fitness Director for Goodlife) if he had any tips for new Personal Trainers. He handed me this gem;

"Do it for the right reasons! The greatest skill-set you can have as a Personal Trainer is passion and desire. When starting out, if you’re scared of the words “running your own business”, simply replace it with “taking care of your own clients”. Your passion to help people improve their lives will shine through more than anything - if it’s there! Your desire to satisfy your chosen profession will arrive - if it’s there! Don’t let your thirst for money and saving a buck, today, get in the way of brilliance, tomorrow.

Leap… and the net will appear!"

If you're interested in opportunities with Goodlife in Victoria, you can approach the relevant Fitness Division Coordinator directly via their employer profiles.

We see a lot of applications and jobs posted (outside of HealthyPeople) with avoidable grammatical errors. Many CVs do not appear to have been proof read - we once saw a job ad with no less than three variations on the word 'consultant'.

It's time to get things back on track...



Recently an online dating website Match.com released the results of their study
into what singles look for in potential dating partners. While the results weren’t surprising the prioritization was. Number one on the list ? nice teeth. Number two ? good grammar. Which makes sense. A first date is an introduction to what could possibly be a long-term relationship. And who wants to spend the next several years of their life with someone who sounds uneducated…or apparently has bad teeth?

It’s not hard to make the analogy to a job interview. Again, we’re talking about an introduction that could potentially lead to a long term relationship - between an employer and employee. Granted, nice teeth will probably not get you the job (although appearance does play a part). Grammar skills, both spoken and written, on the other hand, are essential!

---

Opportunities available with Genesis Morayfield!
We're currently looking for passionate fitness
professionals to join the team! positions include;
Membership Consultant, Group Fitness Instructor,
PTs and an FDC. [more].

---

Poor grammar may be a result of cultural influences, educational background or a simple lack of awareness. Whatever the cause, in the professional environment, learn the difference between good and bad grammar, and know when to use it.

Most of the time, a candidate’s resume is the first contact he or she has with an employer. I cannot overstate the importance of spelling and grammar in your job application. A trait often highlighted in applications is “detail-oriented.” What better way to prove this than with an application free of errors that reads well?

Good grammar goes a long way in the health and fitness industry.

While the emphasis placed on good grammar by employers may vary, there is no doubt that the leading providers in our industry hold it in high esteem. After all, good grammar facilitates effective communication across a broad range of people. In our service based industry effective communication means $$$$;

  • Every role in any fitness business is selling something (or contributing to the sale). Whether it's a membership, a PT session, a massage or a class, whatever, professional communication, that is, good grammar, facilitates the sale.
  • The way we answer the phone sets the tone for the business and can determine whether a potential client stops by for a closer look.
  • Being able to meaningfully connect with clients of all ages provides greater opporutnity to earn (especially as a Trainer).
  • Are you writing programs, notices or newsletters? The structure of the simplest communication can speak volumes for any facility.

---

Fitness Centre Manager - CHM (Healthstream)
Experienced fitness professional
needed to manage a corporate facility operating under our prestigious
‘Healthstream’ brand. Gym management experience a MUST. [more]

---

So before you ask a potential employer to consider you for a place on their team, make sure you know the difference between, for example, 'they’re,' 'their,' and “there." For a refresher, there's a great info-graphic here.

When you come across the perfect opportunity - whether it's a new job or a chance to pitch to new clients, don’t eliminate yourself because of something as easily managed as grammar.

I wish you all the best with your applications. Remember, 12th of April for our first ever get-together..
Have a great week.

Kind regards,

Dennis Hosking

This article was inspired by this one by John Feldman

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Don't Blow your Chances Before the Interview, A FILEX Tip, Business Panel Alert : 01 Apr 2013

There can't be too many industries that foster the type of passion I see in leaders in the fitness industry. I was reminded of this when meeting with Michelle Devereux, lecturer at NMIT just yesterday. We'd never met before but we ended up talking shop for 30 minutes (easily) before we even touched on the reason for my visit. Her enthusiasm for making the world a fitter place is infectious. If you're heading to FILEX in April, do check out Michelle's lecture on 'Duty of care: exercise bulimia and body dysmorphia' (Sunday morning). 

Speaking of presentations, here's some exciting news, Natasha Holmes of Advance Fitness Marketing, Carl Ziebell of Adrenalin Health and myself are slated for a panel discussion on 'The Three R's in Fitness: Recruitment, Reach and Revenue' as part of the Small Business Festival in Victoria. Session will be on a Friday afternoon in August at Fed Square. It'll be an interesting and entertaining session for small and large businesses, so get on board. If you'd like to be sent more details, email me.

Don't wait until August to rub shoulders with industry peeps - have you got your RSVP to Becky for our 'touchbase' networking afternoon on Friday 12th April? Call me Big Kev, because I'm excited.

Have yourself a safe and happy Easter break.
Enjoy today's article...


Too many candidates risk setting the wrong tone, or even blowing their chances at a job altogether, before the interview has even started (or been offered).

It should be no surprise that the way you respond to initial inquiries from an employer can set the tone and influence impressions before you've had a chance to meet.

Are you potentially sabotaging your interview before it starts? If any of these points sound familiar, you may now know why you didn't get the job:

You didn't follow instructions.
Many job ads request specific information or actions to be completed as part of the application process. Are you paying attention to these cues? If not, it's likely you've already told the employer you can't follow instructions and you're not attentive to details, no matter what you claim on your resume.

---

Group Fitness Instructor - Genesis Morayfield!
We're on the look out for an experienced Group
Fitness Instructor with Les Mills Training. You'll
have a dynamic personality with excellent
interpersonal skills. [more]

---

You're slow to respond.
If you include an email address on your resume, employers assume it is a good way to reach you. If you don't typically monitor your email inbox, and you end up responding to an invitation to an interview a week after you received it, the employer probably figured you were not interested and moved on to other candidates. If email is not a part of your typical daily routine, when you're in job search mode, keep an eye on your messages at least once a day.

You're enthusiasm is underwhelming.
When an employer calls to schedule a time to meet, any suggestion that you are anything but enthusiastic, while it may not cancel your chances entirely, can set a tone you'll need to overcome when you meet in person. Even if you think there is another job in the bag, give every application 100%. You don't want to find out too late that the job you were only half interested in turns out to be the perfect opportunity. You can't go back and change your approach.


You use bad judgment about when to answer your phone
.
We all have mobile phones, but that doesn't mean we need to answer them every time they ring. When you're in job search mode, if an unfamiliar number pops up on your phone when you're at work, out with friends or in a loud environment, don't answer it. If it's an employer trying to ask you some questions or an assistant calling to schedule an interview, you won't be able to respond professionally. It's better to let it go to voice mail and respond at the earliest opportunity you have to be in a quiet place, have your 'game face' on, can take out your diary and/or take some key notes.

Before running my own business I was caught out by bad judgement. It's hard to give a good account of yourself over the phone when you're in amongst the directors!

NOTE: Double check your voicemail is as professional as it should be.

---

Child Care Trainer/Assessor - VFA Learning (Geelong / Ballarat)
We're currently seeking a passionate, sessional
Trainer/Assessor to deliver quality education & grow
the Children Services arm of our business here in
Geelong & Ballarat. [more]

---

You over share.
You've been waiting forever to hear from this employer, and you're so nervous when they ask to schedule an interview, you can't stop talking. It may be charming if you express excitement about the opportunity to interview, but you'll start to lose points quickly by over-sharing. If you want the job, keep it professional and don't offer any opinions about the process, for example. In fact, opinions on anything are best left out all together. Even if your asked for one.

Don't schedule anything before you consult your calendar.
Having to call a potential employer back to try to reschedule because you made a mistake with your availability is not a great look. Confirm dates and do what you can to get things right the first time.

I'm still getting caught out on 'next' Thusday, for example - Am I the only one that thinks this refers to the next occurrence of Thursday? What do you mean 'this' Thursday vs 'next' Thursday? And yes Ryan, I was ready for the meeting today!

First impressions last?make sure your target employer's first impressions of you are positive so you won't have any ground to make up when you actually interview for the job.

Have a great week and don't forget to RSVP for touchbase.

Kind regards,

Dennis Hosking

This article was inspired by this one.

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Overqualified? Don't Get Overlooked, New Opportunities, Psst..., Multi Ad May : 06 May 2013

Genuine reward for commitment is on offer at the NEW Gold's Gym in Parramatta (NSW). They're looking for an experienced Membership Sales person and will increase the base salary by almost 50% after 12 months and then again after two years! On top of that, you're the only consultant they have at present, so there is no competition for leads. And when they do hire the next person, you become the manager! Get your application in here.

Full time PT roles are rare, so it's noteworthy when one comes up - Check out the opportunity for two full time Personal Trainers, one in Cheltenham,VIC and the other in Ivanhoe, VIC.

Pssst... I've been given word that a large group of clubs are about to do a huge a push for Personal Training. There is going to be some industry leading initial and ongoing training provided and all roles will be employed rather than rental positions. There could be as many as 30 - 40 jobs come up soon in Melbourne and Sydney - including in regional areas. Get your profile updated on HealthyPeople because they'll be tapping into our lists very soon.

Are you, or your manager, about to advertise for staff? Don't forget to check out our 'Multi Ad May' offer. Save $100 on two standard ads posted at the same time! Click on the banner below for details.

Enjoy today's article...


You'd think it would be easy to get a job if you are qualified
, or even overqualified, for an opportunity. Unfortunately, this is not always the case. We've seen a number of examples where a candidate with extensive experience as a club or studio owner, or has had extensive management experience overseas, has suddenly found themselves struggling to get a lesser role in another facility. Such a situation can obviously be tough on morale. The truth is, many employers won’t consider a candidate with too many qualifications or greater than anticipated experience.

On the face of it, it seems crazy, but here are a few reasons why..,

  • They worry the candidate will be “too expensive.”
  • Employers assume (often correctly) that the overqualified applicant will leave at the first chance to land a better opportunity.
  • Hiring managers may be concerned an overqualified candidate would become easily disgruntled and unhappy in the job.
  • Hiring managers may also feel somewhat threatened by a candidate more qualified and experienced than they are.

---

Two Permanent Full Time Personal Trainers needed!
Unique opportunities exist at Core Principle's
award winning Ivanhoe & Cheltenham PT Studios
for exceptional Trainers looking to build a career in the fitness industry.
[more]

---

How can overqualified job seekers address these concerns?

First and foremost, TAILOR YOUR CV
As with any job application, your application needs to reflect the role. There is no value in sending a couple of pages outlining your success as a national manager when the role calls for a focus on customer interaction and working as part of a team.

Use your networks
The best way to move into any role is to network with people who work in the businesses where you’d like to land a job. If you can convince new contacts that you’re ideal for the role, they may be willing to refer you for a position. And it's no secret that referrals are much more successful at landing job interviews than simply applying for jobs online.

---

Membership Consultant - Gold's Gym Parramatta
We're looking for an experienced Membership Sales
professional to become the cornerstone of our sales team.
Full training is provided by an international industry expert.
Experience required. [more]

---

Address the salary issue.
Maybe there’s a good reason you’re applying for jobs similar to what you did 5 or 10 years ago. If you’re purposefully ramping down your responsibilities, make a point of explaining that to the hiring manager. If asked for a salary requirement, make sure to provide a salary range appropriate to the job. On your cover letter and in conversations with hiring managers and networking contacts, explain why, at this stage of your career, your focus is on things more important than a high salary. Identify positives, such as work-life balance (if appropriate) or the opportunity to work for a group with a good reputation or an opportunity to enjoy a role with less responsibility.

Give good reasons for wanting the job that don’t make you sound desperate for a paycheck.

Make a time commitment.
When you have a chance to speak to someone about the opportunity, make it clear that you plan to stay in the job for a certain amount of time. If you are committed to this type of job, make it clear that the opportunity is a destination, not a jumping off point for you.

Make a convincing case for why the job is a good match.
It’s always up to the candidate to make a case for why he or she is a good fit, but it’s even more important for overqualified workers. Study the job description and be able to point out exactly why you’re a good person for the job. Make a convincing case that this job, at this stage of your career, is exactly what you want to do.

A big shout out to the students at NMIT that had me in for a chat in the last week. Thank you to Michelle Devereux for setting it up - Always a pleasure.

Have a great week.

Kind regards,

Dennis Hosking


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CLUB OWNER / OPERATOR ROLES available with JETTS : 24 Jul 2013

Have you considered running your own Jetts facility...

Ground level entry  opportunities for PT’s or managers to buy into an owner / operator club from $100 - $200k potentially fully debt funded

Let the facts speak for themselves:

  • First club Helensvale QLD - 2007
  • Pioneered no contracts, low fees, and 24/7 operations
  • Av. 46 quality new clubs per annum for the last four years
  • 92 owners, 200+ clubs… best indication of success
  • Biggest support office team in the 24/7 sector
  • Westpac - highest accredited lend rating in the sector
  • Most award winning fitness chain in the last three years
  • Vastly experienced leadership team
  • Members voted Jetts best in the business two years running
  • First to market and only Australian born 24/7 major chain

Put simply, Jetts is the most consistent and respected 24/7 operator as voted by fitness industry members.

For more information, visit the Jetts website.


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How to Disagree With Your Boss and Keep Your Job, Networking Event, Jobs Aplenty. : 17 Oct 2013

Take two: TouchBase is BACK, baby - just not on the 1st. In my enthusiasm to see you all, I jumped the gun on the date. It's now a week later ? Fri. Nov 8 at the Commercial Club Hotel, Fitzroy from 4pm to 6:30pm. RSVP to Becky. Thank you to those that have already RSVP'd.

Becky and I caught up with the 19 Victorian Fitness Directors for Goodlife. It was a genuine pleasure to see them all. If you're interested in a career in Personal Training, be sure to have a chat with your local FD. Check out the group photo here (see if you can find me - it's like 'Where's Wally').


When you know you're right and your boss is wrong, figuring out whether to speak up can be tricky. But if you handle it adeptly, disagreeing with your boss can actually make you a more valuable employee. Of course, if you do it wrong, it can make you a less valuable employee, or even an employee without a job...

If you disagree with your boss over something substantive, it's worth speaking up about your own point of view. Here's how to do it properly...

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TouchBase Industry Meet Up, Melbourne - BE THERE! : 23 Oct 2013

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Tags : HealthyPeople

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Club Manager candidates for Melbourne's East [we're unofficially looking] : 14 Jan 2014

Have you got some sales management or club management experience?

Are you looking for a position where your growth is a high priority?

We may have something for you. We can't reveal where exactly but..

  • It's in Melbourne's East
  • You will be well remunerated
  • Training and support will be provided
  • You MUST have some sort of RELEVANT experience (see above)

Please feel free to contact me for more details. This job may be advertised in the near future, but we would like to find a candidate before hand.

Contact me for more information.

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New region - Mandurah & Peel in Western Australia : 04 Feb 2014

As our client base grows, so does the regions in which we have opportunities. 

The most recent addition is the 'Mandurah & Peel' region of WA. If you live a long way south of Perth and would like to connect with more local facilities, update your profile to include this region. 

Currently we have an employer profile there for you - Plus Fitness 24/7 in Halls Head and Pinjarra

We know they're looking for Personal Trainers, so if interested, get in touch.

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New Employer Profiles - Girrawheen (WA) and Kensington (VIC) : 05 Feb 2014

Great employers are always scouting for high quality professionals.

Here are two you might wish to connect with.

Anytime Fitness in Girrawheen are one of the most recent clubs in the Anytime chain to launch. They're currently recruiting for the founding members of their new team. In particual a Club Manager and Sales staff.

CrossFit VSC is one of the newest accredited CrossFit facilities in Melbourne. If you share the passion then you MUST get in touch with Adam today.

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Getting started as a Personal Trainer can be a daunting prospect. : 21 Feb 2014

Getting started as a Personal Trainer is always a challange. It's for this reason that Fitness First have set up their new Career Pathways program.

By providing an improved, structured approach to career development, the Career Pathways program ensures the greatest chance of success for all participating fitness professionals.

If you'd like to learn more, visit their Fitness Firsters page.

 

ffcp

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Toowoomba & Darling Downs are on the fitness map. : 21 Mar 2014

As the industry grows, so does the number of regions we work in. Most recently we've added Toowoomba & Darling Downs to your options. Update your profile to include these if relevant.

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Experienced Club Manager needed - Fernwood Ferntree Gully : 06 Jun 2014

Fernwood Fitness Ferntree Gully is an established facility with an increasing membership base. Recent upgrades have seen a new functional strength training area added, with all cardio equipment due to soon be upgraded as well.

Are you the woman to help develop our business and take our club to the next level. Apply your experience, business management and leadership skills to managing and improving the performance of our facility in Ferntree Gully.

You will work closely with the club owner who is very experienced and passionate about achieving personal and team targets.

More details here.

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Fantastic opportunity for professional and personal growth with a Melbourne RTO : 17 Aug 2014

I've known about the PT Academy since it's beginnings with Paul Taylor. From the outset, it's been an RTO dedicated to providing the most contemporary training information for students.

It was also one of the first RTOs to successfully deliver online courses - driven largely by their line up of internationally recognised presenters.

Paul Taylor recently sold his share of the business to business partner, Dominic Dos Remedios. And as the business continues to gain momentum, they find themselves in need of a new Sales Executive.

This is a fantastic opportunity to be a part of an industry leading team and enjoy access to free ongoing education onsite training facilities. There is also heavily discounted rates for participation in small group sessions.

You must be experienced in telesales and/or face to face sales and have an attitude to match their existing dynamic team.

Get your application in right away.

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A paid gig in in the industry while getting your PT qualification (Gladesville) : 19 Aug 2014

Getting started in the fitness industry is no easy task.

So it's pleasing to see established businesses providing well considered entry pathways.

Vision in Gladesville have a role that provides an upcoming Trainer with all the sales training and experience they NEED to be a successful Personal Trainer, while also paying a decent wage.

Give your fitness career a kick start, get your application in today.

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How to Dress for a Personal Training Interview : 07 Jan 2015

 

Preparing for a Personal Training interview can have an element of uncertainty about it.

You want to show that you respect the role and the people you’re meeting with, but what if they ask you to demonstrate an exercise or two? You don’t want to be hitting the deck or dropping a few squats in your professional skirt or best suit.

So what’s the answer? [more on the new HealthyPeople blog]

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Check out our new Professional Development Calendar : 14 Jan 2015

Check out our NEW PROFESSIONAL DEVELOPMENT CALENDAR.

I'm pleased to be able to launch it with 20% off CEC accredited HR Training courses with Polar.

http://blog.healthypeople.com.au/professional-development-calendar/

Some of the leading education providers...

Polar Courses   Metafit

Marietta

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Tags : HealthyPeople LA

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Employed, Rental or Own Business – Pros and Cons for Each as a Personal Trainer : 17 Mar 2015

PT

Back in November 2013 we posted this article to our newsletter subscribers. It had a great response and the information is as relevant as ever. So here it is again for our new blog…

To help lift the fog surrounding the different Personal Training opportunities, I asked Michael Grogan, [formally] FD at Goodlife Fitzroy, for his input. Michael has worked under both an employed and franchise Personal Training model, so is well placed to provide some advice.

Keep in mind that these scenarios, while the most common, are not indicative of every situation. The relative pros and cons of any role as they relate to you specifically should be taken into account.

Over to you Michael…

I’ve provided what I see as the main differences below. In the interests of full disclosure, at Goodlife, our Trainers work under a Licensee model, which has been successful for both the clubs and our Trainers. While this might influence my opinions, in the very least, the information below should provide food for thought for anyone looking to become a Personal Trainer.

EMPLOYED MODEL

The big attraction with the employee model is the security of being paid directly as an employee of the gym. In some cases the employer will provide the clients ? meaning no ability to sell required of the Trainer. Not surprisingly, this is often the first preference for new Trainers. The reality though, is that very few clubs and studios are still using an employed model.

Among those that are, the majority employ Personal Trainers as ‘casual’ workers. Very few Trainers are employed as part time staff and even less, if any, are employed under a ‘full time’ arrangement.

In these situation, the hourly rate paid by the client to the gym is substantially more than what the Trainer receives for training the client for that session; in most circumstances it is a 50/50 or 60/40 split between the gym and Trainer. For example, while the client may pay $75 for a 60min session, the Trainer can expect no more than $30-35 for that session.

If conducting a limited number of Personal Training sessions each week, this can be a beneficial arrangement. If, however, your desire is to make Personal Training your main source of income, an employed arrangement may be restricting your earning capacity ? for every dollar generated, half goes to the facility.

Case Study:

At 15 sessions per week ($75/60 mins ? Trainer receives $35), Facility retains $600, Trainer takes home $525,

Benefits: Some security, no financial obligation
Considerations: The more sessions you perform, the less beneficial the arrangement.

______________________________________________________________________________________________

IBO / LICENSEE / FRANCHISEE / RENTAL MODEL

The main draw card with this Personal Training model is that the fee paid by the client for a session goes directly to the trainer; therefore a 60 minute session at $75p/h is going directly to the trainer. The harder a Trainer works (the more sessions they do) the greater their income.

On average, Trainers will cover their weekly rental fee in their first 3-5 sessions. After that, every session fee goes straight to them.

While not all rental models require a start up fee, many do. This may be unexpected for those looking for a Personal Training ‘job’, but it’s worth considering the benefits;

  • Considerable and structured business training: You learn skills required to operate your own successful business, skills that stay with you for life.
  • Access to a large membership base: Usually rental Trainers work in large commercial gym’s like Goodlife; providing access to a wide range of members of all shapes, sizes and goals. This is an opportunity for you to create your own niche, rather than working within someone else’s niche.
  • Dedicated and ongoing support from a division manager whose focus is to ensure all Personal Trainers are as successful as they can be.
  • Established and proven systems for lead generation: For example, at Goodlife we run Kickstart and 12 week challenges that are designed to generate leads for Trainers.

This sort of model is not for everyone though. In most cases it does require an initial investment and a minimum commitment period. So those unsure about whether a career in Personal Training is for them may be advised to consider other options.

Case study:

At 15 sessions per week ($75/60 mins), Facility rental no more than $300. Trainer takes home at least $825.

Benefits: Business training and support, All fees go directly to the Trainer, rent is same regardless of income.
Considerations: Contract periods. Rent is the same regardless of income. Start up fee.

______________________________________________________________________________________________

GO IT ALONE MODEL

The real appeal here is complete control over all elements, no fee sharing and very low entry costs.

This situation really is the ultimate learning environment and can be the most rewarding but does come with it’s own considerations.

You need to come to terms with all facets of business such as marketing, bookkeeping, financial statements / projections, client generation, client retention, securing a facility/permit, OH&S, etc.

With no immediate support from management, no coaching or assistance with lead generation, this can be a challenging way to get started. Obviously a business mentor can make the difference (check Create PT Wealth) but while worth every cent, it needs to be factored in as an additional cost.

While most Personal Training businesses begin this way, the number that succeed beyond their first year is only a small proportion of those that start.

If you feel you have an extensive network to draw upon (or a great business mentor) and are confident with your abilities both as a Personal Trainer and in business this may be the best option for you.

Case study:

At 15 sessions per week ($75/60 mins), Facility/park payment ~ depends*. Trainer potentially takes home $1,125.

Benefits: Complete control, All fees go directly to the Trainer.
Considerations: Need to source/purchase equipment/facilities. No immediate support. Need to develop own systems and processes. Marketing challenges. Staff? Business set up. Etc.

*For example, if you’re running 6 bootcamp sessions with 10 participants in Melbourne parks, you’re likely to be paying close to $6,500 per year in permit fees.

Thank you Michael. 

Historically speaking, Personal Training has always been something professionals did independently. It was only in recent history (thanks largely to Rowena and Kerry McEvoy and their SPT program) that Personal Trainers became a part of employed staff. A trend that has died out because managing employed Personal Trainers is, to be frank, like herding cats!

If you have any questions, you’re welcome to send them through or add to the comments for this blog item.

Regards,

Dennis Hosking,

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Insurance and Recognition for Industry Professionals via FITREC : 25 Apr 2015


At HealthyPeople we’re focused on providing the best possible employment and recruitment services for industry professionals.

To this end, we've created a new FITREC recognition and insurance program. 

Among the services provided via FITREC are…

INSURANCE FOR INDUSTRY PROFESSIONALS

This is an increasing requirement among Personal Trainers. More and more facilities are operating with a rental / contract model and therefore require Trainers that have their own insurance. There are already a variety of places that professionals can secure insurance beyond governing bodies and so it was no great leap for us to provide the same service (albeit with a whopping $20M Public Liability - Suitable for any council parkland).

FITREC RECOGNITION

Did you know that employers spend, on average, as little as six seconds scanning each CV. If what they’re looking for is not present, they’ll move on to the next one. With a FITREC badge you can grab the employers attention immediately. It represents, after all, a respected third party endorsement.

RECOGNITION OF ALL PROFESSIONAL DEVELOPMENT COURSES

As our program is employment focused, we’re approaching course recognition from a different angle - from the perspective of ‘value to an employer’. In addition, instead of allocating CEC or PDP style recognition, courses will be assigned a level of A, B, or C - where (loosely) LEVEL A represents significant learning and assessment, LEVEL B consolidates existing skills/knowledge and LEVEL C represents less formal professional development opportunities. Registration will require one LEVEL A or two LEVEL B within a 12 month period.

DIFFERENTIATION

With close to 65,000 professionals in our system, hundreds of which are applying for jobs and promoting themselves to employers every day, it can be hard to be heard above the noise. A key benefit of our FITREC program is the ability to position yourself as a professional that is committed to industry development.

CV TUNE UP

Applying for jobs is not intuitive. We’ve seen too many great candidates hide the details that matter among irrelevant information. If you want to increase your chance of getting the job you want, get some professional help - A CV tune up is part of our FITREC program.

UNLIMITED PROMOTION TO EMPLOYERS

Applying for jobs is not the only way to get ahead. Many employers are regularly connecting with professionals that we are promoting BEFORE they decide to advertise a job (if they ever do). As a FITREC candidate, you’ll be promoted to employers whenever required. You can set this up yourself or simply email a request for us to activate it on your behalf.

If you have a desire to see your time, professional development and referrals in industry recognised, if you want your passion and commitment recognised, then FITREC is for you.

If you’re already registered with HealthyPeople and want to include FITREC recognition, you can do so  via your ‘Update Registration’ page.

If you’re not already registered with HealthyPeople, you can join our community here.

I look forward to being of assistance. If you have any suggestions or feedback, please include them in the comments.

Regards,

Picture 15  Dennis Hosking,
  Managing Director,
  HealthyPeople.com.au
  @dennishosking

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